Radio showmanship (Jan-Dec 1947)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

0 the reader's RIGHT. / ■he »<?,*• KGf . Los Angel"' home ^, y^ocnef. '•'" S:?V*' WeS.""^ Mo,o SHo» "^ ^ Thank You for Telling Us ^ There is but one straight road to success and that is MERIT. The man who is most successful is the man who is the most USEFUL. That goes for magazines, too! RADIO SHOWMANSHIP appreciates its opportunity for service, and it Hves up to that trust through accurate and comprehensive coverage of every aspect of local and regional commercial programming. That's why advertising pays dividends when you advertise in RADIO SHOWMANSHIP, radio's established magazine in the field of commercial programming. We don't claim to have the largest circulation of any trade paper in the field, and if it's lookers you want for your advertisement, then you'll place your space with the magazine which claims the largest circulation. But remember this . . . circulation alone is no basis for space buying. If no one buys, it's still a waste of money. If it's BUYERS you want, it's good business sense to place your space in a magazine which reaches a select, prestige group of loyal readers. On that basis, space in RADIO SHOWMANSHIP gets you the most for the least. That's why you can be sure of results when you advertise your product or service in RADIO SHOWMANSHIP. We'll furnish all the statistics you want . . . but you've read the story! RADIO SHOWMANSHIP MAGAZINE 1004 Marquette Minneapolis %, Minn. JANUARY, 1947 • 25 •