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A Magazine for Radio Advertisers
Programming is the life blood of radio. • Editorially, and through its advertising pages, RADIO SHOWMANSHIP Magazine presents in stories, pictures and advertising, reasons and arguments that aid in selling merchandise through radio. Every issue carries a host of selling ideas and it is a monthly compilation of the latest trends in
radio programming.
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* What others in your business field accomplish through broadcast advertising, classified by business field.
Business PAGE
Automobiles 249
Bakeries 223, 248
Beverages 227, 242, 248
Boy's Wear 244
Candies 228
Children's Wear 234, 246
Department Stores 221, 243, 247, 248
Flotfists 230
Business PAGE
Drug Products 228
Finance 226
Grocery Products 228, 248
Grocery Stores 250
Jewelers 243, 248
Men's Wear 232, 244
Merchants' Associations 244
Women's Wear 224, 246
sponsor STATION PAGE
Alan's Ladies' & Children's Wear WROX, Clarksdale, Miss. 246
Carr-Consolidated Biscuit Co. Varied 223
Clayton Clothiers WXYZ, Detroit, Mich. 244
The Fair Store WCFL, Chicago, 111. 221
Falk's Department Store KIDO, Boise, Idaho 248
A. Graves QC Steuwer Co. WHHM, Memphis, Tenn. 243
Herrin Supply Co. WJPF, Herrin, 111. 243
Jackson Brewing Co. Varied 227
Julian's Milhnery WACO, Waco, Tex. 224
Minnesota Federation of Labor WDGY, MinneapoHs, Minn. 250
T. D. 8C P. A. Peffley, Automobile Dealers WING, Dayton, O. 249
Ralph's Food Store KXLQ, Bozeman, Mont. 250
Rose & Sons WRRN, Warren, Ohio 232
Schiller Flower Shops WAIT, Chicago, III. 230
Stock Products, Inc. WQXR, New York City 242
Twin City Federal Savings & Loan Ass'n Varied, Minneapolis, Minn. 226
Read your RADIO SHOWMANSHIP!