Radio showmanship (Jan-Dec 1947)

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ivc bcrt 'helpful . 'useful service . . . Your magazine, RADIO SHOWMANSHIP, interests me greatly. It would be missed in our office if we did not receive it each month. J. M. Stevens Advertising Manager LAYNE CREDIT OPTICIANS Oakland, Calif. . . . Being in the time-buying end of radio, I try particularly hard to keep up with all the developments in the business . . . and I have found RADIO SHOWMANSHIP a great help in doing so. Jane Daly EARLE LUDGIN 8C COMPANY Chicago, 111. . . . RADIO SHOWMANSHIP is a valuable tool in the radio field. We use it regularly to check current trends, and by the way, it represents a fine piece of editing. Ad Fried AD FRIED ADVERTISING AGENCY San Francisco, Calif. ...We enjoy RADIO SHOWMANSHIP very much. Joseph Salle SALLE JEWELRY COMPANY Saginaw, Mich. ... We find RADIO SHOWMANSHIP very helpful to us in our business. J. P. Meyer ALLEN SCHMIDT &, PRINGLE Utica, N. Y. interesting . . "valuable guide . . ." "profitable tool . . .' . . . RADIO SHOWMANSHIP is very interesting. We read every word of every issue. Guy W. Wolf Secretary RETAIL MERCHANTS ASSOCIATION Oakland, Calif. ...We find RADIO SHOWMANSHIP very interesting and it provides many helpful ideas. Walter J. Thompson Vice President BUFFALO NIAGARA ELECTRIC CORPORATION Buffalo, N. Y. . . . We look forward to receiving your magazine each month and everyone in our organization enjoys reading it. We find it very useful. I. Rocklin ROCKLIN IRVING & ASSOCIATES Chicago, 111. . . . Mr. Shartenberg has asked me to tell you that we derive considerable benefit from RADIO SHOWMANSHIP. Hazel A. Jones Secretary to Mr. Shartenberg SHARTENBERG'S New Haven, Conn. ... We enjoy RADIO SHOWMANSHIP and find it both interesting and helpful. Alvin Long LONG ADVERTISING SERVICE San Jose, Calif. Ro Otn<» h<»i Mebr. RADIO i ^ Editorially and throu^ ij MAN SHIP presents r ease a chandise through radio. 1 1 it tells the reader about j ijS been profitable to others A issue tells the complete 5.1 Not gossip! Not blah! Jm \ ing success. That's why advertisi 1 sors, in large and small rr\ RADIO SHOWMANSH page after page, issue afte » vice presidents, owners ai t tors, media buyers and ace n SHOWMANSHIP is a vca turn to RADIO SHOWM^ cessful radio programs ant « . . . Our institution has found RADIO SHOWMANSHIP most interesting and valuable in analyzing and studying the different advertising media. Jesse C. Neill Vice President BUFFALO INDUSTRIAL BANK Buffalo, N. Y. . . . Your magazine is valuable and very helpful. LEO ROCCA, INC. Washington, D. C. • 306* RADIO SHOWMANSHIP