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A Magazine for Radio Advertisers
Programming is the life blood of radio, • Editorially, and through its advertising pages, RADIO SHOW MAN SHIP Magazine presents in stories, pictures and advertising, reasons and arguments that aid in selling merchandise through radio. Every issue carries a host of selling ideas and it is a monthly compilation of the latest trends in
radio programming.
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■A What others in your business field accomplish through broadcast advertising, classified by business field.
Business PAGE
Bakeries 343, 356
Clothiers 331
Dairies 358
Department Stores 328, 334, 340, 343, 344, 353
Electrical Appliances 342, 347
Florists 343
Grocery Stores 353
Hardware Dealers 358
Home Furnishings 337, 342, 343, 351
Insurance 343, 353
Business PAGE
Laundries 343
Manufacturers 351
Merchants' Associations 334, 338
Music Stores 353
Photographers 353
Public Utilities 343
Restaurants 343
Shoe Repairs 343
Shoes 358
Women's Wear 353, 357
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sponsor
Art Decorating dC Furniture Store
Baxter's Shoe Stores
Belk-Gallant Co.
Belk Leggett Co.
Coast to Coast Store
Colonial Dress Shop
Cooey-Bentz Co.
Dale Co.
Downtown Business Men's Ass'n
Emporium Department Store
Fourth Street Area Merchants' Ass'n
A. J. Freiman, Ltd.
Goodnow Department Store
Holsum Bread Co.
Home's Department Store
Kree-Mee Cream
F & R Lazarus Co.
Little Potts Co.
Missoula Mercantile Co.
J. J. Newberry Store
Don Peterson Photos
Morris B. Sach's Co.
Schuster's Department Store
Sears Roebuck Store
Sibley, Lindsay dC Curr
Stone dC Thomas Department Store
Taylor's Apparel Shop
Wolf & Dessauer Department Store
STATION
PAGE
KOOS, Coos Bay, Ore. 351
KIRO, Seattle, Wash 358
WLAG, La Grange, Ga. 328
WDNC, Durham, N. C. 328
KXLQ, Bozeman, Mont. 358
KVFD, Fort Dodge, la. 353
WWVA, Wheeling, W. Va. 337
KFNF, Shenandoah, la. 351
KMPC, Los Angeles, Calif. 334
WMIN, St. Paul, Minn. 344
WLWA, Cincinnati, O. 338
CHOV, Pembroke, Ont. 328
WKNE, Keene, N. H. 328
KRKO, Everett, Wash. 356
WCAE, Pittsburgh, Pa. 334
KGBS, Harlingen, Tex. 358
WHKC, Columbus, O. 328
WFBR, Baltimore, Md. 342
KGVO, Missoula, Mont. 328
WKNE, Keene, N. H. 328
KVFD, Fort Dodge, la. 353
WENR, WCFL, Chicago, IH. 331
WTMJ, Milwaukee, Wis. 328
KYSM, Mankato, Minn. 344
WHAM, Rochester, N. Y. 334
WWVA, Wheeling, W. Va. 340
WARD, Johnstown, Pa. 357
WOWO, Fort Wayne, Ind. 334
Read your RADIO SHOWMANSHIP!