Radio showmanship (Jan-Dec 1949)
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WDET SLOGAN Writer of station slogan gets cash prize.
6-49. p. 29. TOP TUNE TIME New songs given chance for success.
6-49. p. 29. MISS GREATER WASHINGTON WWDC sponsors beauty
contest. 6-49. p. 29. FISH CONTEST Prize given for biggest fish. 6-49. p. 29. MAKE BELIEVE BALLROOM Winning wine recipes get
awards. 6-49, p. 29. WHY I LIKE AMERICA Prizes given for best essay. 7-49.
P. 22. LET'S HAVE FUN Child gets prize for best phone answer.
7-49, p. 23. LOU STEELE CLUB 93 Amateur songwriters try for publication. 8-49, p. 29. SPELLING BEE Newspaper-station joint promotion.
8-49. p. 3 1 . DINNER WINNER Radio phone game. 9-49. p. 18. SPORTINGLY YOURS Guest fishermen try for prize.
9-49. p. 25. MEET REX DALE Announcer identification brings cash
prize. 9-49. p. 25. POLKA PATCH Prize given for program name. 9-49.
p. 26. DRESS UP QUIZ Vacation awarded in jingle contest.
9-49. p. 26. NEWSCASTS Sponsor wins prize for spots. 9-49, p. 26. VACATION IN BERMUDA Vacation awarded to essay contest winner. I 1-49, p. 16.
DRAMA BLACKSTONE MAGIC DETECTIVE Mystery series features
Blackstone the magician. 3-49, p. 22. MGM THEATER OF THE AIR Film-studio ties-in with
station. 4-49, p. I 7. THIS IS THE STORY Unusual anecdotes about well
known people. 4-49, p. 26. HOLLYWOOD HERITAGE Dealers happy over national
show. 8-49. p. 8. CISCO KID SHOW Show-product tie-in successful. 8-49,
p. 16. INSIDE THE DOCTOR'S OFFICE Drug firm sponsors
medical show. 8-49, p. 22. DOCTOR'S ORDERS Fifteen-minute daytimer becomes
network production. 9-49, p. 6. TURNING THE PAGES Book dramatizations and anecdotes. 9-49, p. 18. INSIDE THE DOCTOR'S OFFICE Medical case histories
dramatized. 9-49, p. 18. OPEN HOUSE Family stars on slice-of-life show. 9-49.
p. 19. CISCO KID SHOW Bakery drivers don sombreros to
promote show. 9-49, p. 2 1 .
FARM SHOWS
THE FARMER'S CHOICE Neighbors select show participants. 2-49. p. 21.
OVER THE GARDEN WALL Experts discuss gardening problems. 2-49, p. 21.
HOME AND GARDEN NEWS Helpful hints for home gardeners. 6-49, p. 8.
ROVING BANKER Rural banker discusses farm problems. 6-49, p. 10.
TOWN AND COUNTRY Farm editor has 20 years in radio. 8-49. p. 29.
WESTERN SLOPE FARM AND RANCH HOUR Western variety show sells for eight local sponsors. 1 1-49, p. 18.
TOWN DAY Morning show salutes neighboring towns. 12-49. p. 4.
FORUM AMERICANS SPEAK UP Free thinking and talking
Americanism. 7-49. p. 21. FOR AND AGAINST Two members of Congress take
opposite sides. 9-49, p. 18. POLITICAL DEBATE Philadelphia party leaders engage
in word battle. 9-49. p. 22. PEOPLE'S CAMERA CLUB OF AIR Experts discuss picture
problems. 10-49, p. 17.
GENERAL ARTICLES
BANKS ON THE AIR By Daniel W. Hogan. Jr.. VicePresident, City National Bank and Trust Co., Oklahoma City. Oklahoma. 3-49. p. 10.
PUBLIC UTILITIES ADVERTISE By Jan Gilbert, RadioTelevision-Director, Harold Cabot Co., Inc., 3-49, p. II.
HISTORICAL I CAN HEAR IT NOW Features speeches of the past. 2-49, p. 20.
HUMAN RELATIONS
BABY SITTER'S SERENADE Helpful hints on babysitting. 2-49. p. 21.
THIS IS GREATER LAWRENCE Community learns about its neighbors. 3-49, p. 4.
BABY TALK Men discuss tiny tots. 3-49. p. 21.
IT'S YOUR LIFE Documentary discusses alcoholism. 3-49. p. 21.
TENANT IN ACTION D-J helps needy family. 9-49, p. 20.
BARRY KAYE SHOW Disk Jockey starts "65-Or-Over" club. 9-49. p. 22.
INTERVIEWS AT THE CROSSROADS Housewife presents interesting
personalities. 3-49, p. 1 7. WHO'S IN DENVER Interviews conducted in hotel lobby.
5-49. p. 24. TWO AMERICANS IN PARIS Announcer and wife visit
French personalities. 5-49, p. 25. MR. AND MRS. TONY WEITZEL Mr. and Mrs. team cover
local gossip. 7-49, p. 20. AVIATION WORLD Tape interviews with air-minded
personalities. 8-49, p. 21. MEET THE BUS MC talks with travelers. 8-49, p. 22. STRIETMANN STREET MAN Sales result from man-on
street. 11-49, p. 12.
JUVENILE JDJ TIME Eleven-year-old deejay wins audience. 1-49,
p. 6. COUSIN KAY'S CORNER Show features children's records.
1-49, p. 9. DAYS OF THE GIANTS Drama written specially for the
children. 1-49, p. 10. MAGIC IN MUSICLAND Classics made easy for children.
2-49, p. 2. STORY PRINCESS Children's author tells fairy tales.
3-49, p. 16.
STRAIGHT ARROW Adventure show dramatizing westward development. 3-49. p. 21. LET'S BE HAPPY Show promotes young talent. 3-49,
THE MAGIC LADY SUPPER CLUB Wins National Retail
Dry Goods Association prize. 3-49, p. 28. TOM DAILY SHOW Ranks high in educational value
4-49, p. 16. FIREFIGHTERS Program teaches fire prevention rules
6-49. p. 2. PLAYTIME EXPRESS Drama show presented for children.
6-49, p. 4.
DECEMBER, 1 949
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