Radio stars (Oct 1938)

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' s , inrludin* meml..T> of the Am-Tir-an Institute of Accountants. Write for free hook." Accountancy, the Profession That Pav. ' ' LaSalle Extension University, Dept.i03i8-H. Chicago A Correspondence Institution "SUCH SMOOTH CREAMY SKIN, MV DEAR!" ' "THANKS TO PURE DAIRY-MILK OILS IN THIS NEW TYPE BEAUTY CREfAEl' V Nearly Two Million jars of this New all-purpose creme already have been sold thru Department, Drug, Ten Cent Stores, and Beauty Shops. . . . DUART CREME OF MILK CREME CONTAINS MILK-OILS BLENDED WITH OTHER OILS WHAT GOES ON AT RADIO PARTIES? {Continued from page 74) disembark at the police pier at the Battery, and he used his elaborate two-way radio-telephone to call the Police Department, asking for permission to tie up at the municipal dock. Not only was permission granted, but a police launch was dispatched to meet the Edmar and escort her in. Also, a delegation of gold-badged officials was at the pier to meet the yacht with all the ceremony usually attached to the arrival of a trans-Atlantic flier or English Channel swimmer. When Nino Martini signed with the Metropolitan Opera Company, the event was celebrated with a midnight reception and supper on the palatial Italian liner, Conte de Savoia, at its New York pier. The ship was chockful of the biggest names in the music world, and radio folk can recall no other party at which they ate their dessert with gold spoons. But not everyone who came remained to eat. So many were invited that it was necessary to wait until a large number left before food could be served. Lawrence Tibbett is a popular party host. He has the knack of remembering names, even among scores of newcomers, and introducing guests to each other with nary a fumble. He injects showmanship into his parties and, last New Year's Eve, the highlight of a reception he held in his East Side penthouse was the ceremony of hanging his wife's painting. It is recalled that when Tibbett launched a tire company series, the event prompted a party, but it was discovered that a cigarette sponsor had previously sent out invitations for the same night to the exact guest list Tibbett planned to use. The singer's solution was to invite the same crowd to his midnight repeat broadcast and then to a late supper. The event was a big success for Tibbett, but the. two parties in a single night left his guests a bit bleary-eyed the next day. When H. V. Kaltenborn, the commentator, took temporary leave of the air to visit Europe, CBS arranged a bon voyage party for him in one of New York's biggest commercial wine cellars. Tables were set between the huge warehouse casks. The place was so large that railroad tracks ran right into the building. Sitting on kegs in the long cask valley, like the friars of old, and inhaling the sweet fragrance of choice vintages, the guests had an old-fashioned spaghetti dinner with many varieties of wine. When August Jannsen, the noted restaurateur and father of Conductor Werner Jannsen, got up to relate the ways in which wine should be kept, served and appreciated, the guests at the far end of the table were not too attentive. They were, however, busy appreciating the wines. When Jannsen sat down, apparently a bit irritated, one radio scribe moved up to a chair near him and the pair discussed wines far into the night. A type of party far different from any other was given by CBS when the Army Air Corps conducted the first "blackout" maneuvers this country ever witnessed. Two buses conveyed the network's guests to Farmingdale, Long Island, and dinner was served in the officers' mess tent. While waiting .for the maneuvers to start, the party spent an hour in a nearby roadhouse partaking of refreshments and singing war songs. After the spectacular war games, the buses headed back to town, but there was one more stop at an East Fifty-second Street restaurant before everyone turned homeward. There's no doubt that the radio folk know the secret of successful partythrowing. Here are the four main points of a successful radio party : 1. Clever stunts (like Raymond Knight's idea of making a phonogroph record so that he was able to indulge in a two-way conversation with his own voice). 2. Food and liquor. (An ample supply should be on hand. Guests don't come with that in mind, perhaps, but how they go for it once they arrive!) 3. No long speeches. (The guest is ready to hear the "commercial" that goes with a party, but make it brief!) 4. Don't ask your guests for opinions of your program. (If asked point-blank, they are bound to answer in a complimentary, but insincere, fashion. Writers, particularly, dislike such queries. They prefer to save their comments for their columns, where they can be frank.) And here's what the radio host would like (but doesn't dare) to tell his guests: 1. Don't break dishes. 2. Don't get intoxicated. 3. Don't alarm your host (as one fellow did by going to sleep in a bathtub, causing a "rescuer" to be lowered to the bathroom window to investigate his absence). 4. Don't make a play for another fellow's girl (and, if a girl, don't make a play for the other girl's fellow.) Befte Garde, dramatic actress heard on many outstanding air shows, has named her two dogs Mr. and Mrs. Wiggs after characters in the radio serial of that name, in which she stars. 7G