Radio and television mirror (July-Dec 1951)

Record Details:

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Buffalonians breakfast with the Keatons daily at 9:30 on WGR. Reggie and Billy also air a husband vs. wife quiz show Wednesday nights. PERMANENT PARTNERSHIP In Buffalo, New York, the marriage of WGR's Billy and Reggie Keaton is definitely an institution, and a very popular one. The Keatons have been in Buffalo ten years, during the first six of which Billy became a well-known and successful disc-jockey. He never came near being an institution, however, until WGR Commercial Manager Nat Cohen suggested Billy team with his wife, Reggie, and do one of those new-fangled man-and-wife shows that were catching on in New York City about that time. The idea was a natural for, though Reggie had been cast in the role of housewife since the Keatons' marriage in 1936, she had previously been, like Billy, a vaudeville trouper. It was in vaudeville that Reggie and Bill first met. They were a stage team and, as the Hollywood scripts often put it. they were separated when Bill was signed to do an act solo. He didn't mind acting solo, but living solo suddenly seemed too much to bear, so he married his former partner. While Bill was gradually making the move from stage to radio, Reggie contented herself with housekeeping and motherhood. (The Keatons have a thirteen-year-old son, Bill, Jr., and a fouryear-old daughter, Janie.) On the show, heard weekday mornings at 9:30 over WGR, Billy and Reggie discuss a variety of topics, most of them arising from local events and situations in local households, including their own. Making it their business to be informative as well as fun, the Keatons pass on a good many household hints. To keep in close touch with their large public, the Keatons keep up an exhausting extra-curricular pace. They're active in PTA, Rotary, and similar civic organizations, and Billy is an actual, active, axe-lugging fireman with the Hutchinson Hose Company, which keeps the home fires from burning in his adopted hometown, nearby Williamsville. Add to all this the Keatons' numerous public appearances, and you wonder how they can be awake at 9:30 A.M., let alone do a sparkling twenty-minute show. j