Radio and television mirror (July-Dec 1951)

Record Details:

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If It's Whiter Skin You Want . . . Use the Cream That Guarantees Results! You've heard all the talk about "White Skin" this year. The "Paleface Look," as fashion experts call it, is the big fashion news of 1951. Yet nothing you use seems to whiten your skin. If this is your problem, don't be discouraged. For over 40years, Mercolized Wax Cream has given beautiful women a whiter complexion. It's Quick and Easy to Use! Mercolized Wax Cream guarantees to you a fabulously whiter, more beautiful complexion in just 10 days. Think of it! The "Paleface Look" in only 10 days that models and society women pay fortunes to get at exclusive beauty salons. And easy? Simply apply Mercolized Wax Cream when retiring or any other convenient time, then let it go to work for you. You'll call it "White Magic" when you see the marvelous results. And That's Not All . . . Mercolized Wax Cream leaves your skin really younger looking, smoother and softer. Freckles, blackheads, and other externally caused blemishes just seem to disappear. Remember, you'll never have to cover up your complexion when you use Mercolized Wax Cream. Only $1.00 plus Federal Tax at all drug and department stores. Money back if you are not completely satisfied. erconze WAX CREAM d R M .84 MAKE THIS EASY TEST Why not prove to yourself that you can have a really whiter akin. Send only 25t and this coupon and you will receive by return mail, a generous trial jar of Mercolized Wax Cream together with full instructions. Then you can see for yourself what this cream will do for your skin. Dearborn Supply Co., 2350 N. Clybourn Ave., Chicago 14, 111. Name Address City .Zone. . State . BEATING THE CLOCK (Continued from page 63) a five-day-aweek afternoon show). Being able to see Bud, his clocks, his contestants and the stunts gave the show enormous added impact, and viewers wrote in to ask more about the games, so they could be adapted for their own home parties. Whole families imitated the stunts in their own living rooms. That's when a lot of viewers discovered that these stunts had to be carefully thought out. In case you still think the stunts are dreamed up by some prankster an hour or so before the show and then foisted on the simple, trusting contestants, you're wrong. Every game has been tried out by at least four different pairs of stand-ins, and finally approved and timed by a panel of eight. The whole thing starts with a Tuesday morning meeting to which everybody comes armed with ideas. "Everyone" includes producer Todman or Goodson (they alternate) and Bill Beecher, who are charged with full responsibility for stunts, and the other workers on the show who contribute whatever they hope will be helpful. These others are writer Bob Howard, production manager Jean Hollander, program assistant Candy Tinkler, set dresser Tom Alt, and coordinator Peggy Springstead (who also holds the stopwatch for the tests) . By Thursday morning a list of some fifteen or sixteen stunts has been worked out, of which seven or eight will probably get used on that week's program. The games are ready for testing by stand-ins, representing the husband-and-wife teams that will later on the actual show be chosen at random from the studio audience. The stand-ins themselves are taken from a group of actors and actresses who remain on call for various CBS programs and think that acting like contestants and getting paid for it is pretty slick. When the testing begins, the panel sits at a long wooden table and the first game is explained to the stand-ins. Let's say it's one recently used, in which the wife had to put a quarter between her husband's teeth and he then, with his hands clasped behind his back, had to drop it from his mouth through a slit in a plate that held a lemon meringue pie. Under the plate was a glass-enclosed fare box, of the type used in buses and street cars. Naturally, to reach the slit in the plate, the actor had to dive deep into the lemon meringue, a feat he performed so well that they made him do it twice. On the show, later, it had to be performed twice too, to beat the two-hundred-dollar clock. The pay-off was that the actual contestant hated lemon meringue, but he beat the clock anyhow! The next stunt to be tested involved a blindfolded girl who had to pile seven hat boxes, one by one, on top of the man's head, which had been flattened out by giving him a little cap like a bellboy's. The first pair of stand-ins had a dreadful time, and hat boxes flew in all directions. Another pair tried, with no better luck. Then Bill Todman decided he knew the way a really smart contestant would figure the thing out. He put on the girl's blindfold, told the man to get way down on his knees, piled the boxes up and attempted to set them on the man's head at once. An ingenious solution only he had forgotten that the rules said the boxes were to be piled up one by one. Chagrined, he retired, feeling like many a defeated contestant, except that the contestant gets a portable radio and Todman got nothing but laughs. Oddly enough, actual contestants often do these things much better and quicker than the stand-ins. Maybe it's the incentive of those fine prizes. Maybe it's the fun of getting up before a huge audience (seen and unseen) and proving their mettle. Bud tells a story on himself, about a contestant who had a hard time getting started and to help her along Bud kept reminding her of the time. Suddenly she wheeled and faced him. "Will you be quiet!" she demanded. He was, and she beat the clock. Some contestants should win, but get too nervous and excited. A couple recently beat both clocks, and then it was the wife's responsibility to go to the magnetic blackboard and rearrange a scrambled quotation for the jackpot prize of a big console TV set. Their two children were on the stage with the parents and had been watching proudly. Mother had been getting visibly more nervous every moment, and the excitement was probably what caused her to get one word out of place when she unscrambled the quotation, since she appeared to be familiar with it. When she found she hadn't won the television set for the kids, she wept a little. It happened that one of the executive vice presidents of Sylvania Electric, the show's sponsor, was watching. Unable to bear the sight of her tears, he got the studio on the telephone, instructed, "Give her a table model television set so she won't be so disappointed." A nice, warm-hearted fellow, that v.p., but he had Bud worried for a while. Supposing he had started an epidemic of weeping women on the show. In a contest between tears and TV, Bud would have a hard time being tough. After all, he's a sentimental family man with a wife and kids, and they're all crazy about TV, too. Watch For It At Your Neighborhood Theatre , . . "HOLLYWOOD AWARDS" the exciting screen snapshots film taken during the presentation of Photoplay's Gold Medal Awards to Hollywood's outstanding performers. Produced by Ralph Staub for Columbia Pictures, this special film will be released throughout the country beginning April 19th. Ask for it at your local theatre! It's an on-the-scene experience you won't want to miss!