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JULES MONTENIER, INC., Chicago
JULY, 1950
VOL. 34, NO. 2
RADIO MIRROR
KEYSTONE
THE ORIGINAL
SPRAY DEODORANT
U950 J.M. INC.
PEOPLE ON THE AIR
It's Always Fine On The Fourth of July by Janey Brown 28
Bickering Won't Hurt Your Marriage by Peg Lynch 30
Nora Drake Asks: Should You Help Others— Even If You're Hurt Yourself? 32 Special Section on Arthur Godfrey and His Friends
Arthur Godfrey Starts Something ! 36
Here's How To Begin To Play The Ukulele As Arthur Godfrey Does 38
Here's How You Can Win A Ukulele Like Arthur Godfrey's 39
A Picture-Life of Arthur Godfrey 40
An American's Pledge 43
Tony Marvin, Announcer Plus 44
Archie Bleyer, M.D 45
Semper Melodic 46
Mention Their Names In Sheboygan 47
Best Letters on Janette Davis and Bill Lawrence 93
Q Is For Curiosity by Frances Kish 48
The Wizards of Oz by William Tusher 50
Collector's Corner by Johnny Desmond 15
Facing The Music by Bob Poole 22
Inside Radio 70
Television Highlights 73
FOR BETTER LIVING
Welcome Travelers by Tommy Bartlett 6
Figures Don't Lie by Dorry Ellis 10
When A Girl Marries by Joan Davis 12
Poetry 21
Come And Visit A Home Made For Children by Catherine Clelland 52
Nonsense And Some-Sense by Arthur Linkletter 54
Let's Eat Outdoors by Nancy Craig 56
Two Weeks To Play by Terry Burton 74
mn'jnr
The Little Minister 58
Putting It Together 60
Man Against Time 62
YOUR LOCAL STATION
WOR : Long Way from Home 4
WPAT: Milo at the Mike 14
WFIL: Philadelphia Prestidigitator 16
WBEN: "If the Shoe Fits . . ." 24
RADIO MIRROR READER BONUS
Radio's Own Life Story by Llewellyn Miller 8
But Not For Love—. by Dr. Ken Morgan 64
Daytime Diary 66
On The Cover: Color Picture of Arthur Godfrey by Cowles Syndicate Color Group Picture by Ozzie Sweet
P. 56 — Barbecue equipment and backyard furniture by Lewis and Conger, N. Y.
Editorial Director Editor Art Director
FRED R. SAMMIS DORIS McFEBRAN JACK ZASOBIN
Associate Editor Associate Art Director
JOSEPHINE PEARSON FRANCES MALY
Editorial Assistants; JOAN POLLOCK, MARYANNE CROFTON, MARIE HAULER
Television: FRANCES KISH Home Service Department: ESTHER FOLEY
Chicago Office: Editor, HELEN CAMBRIA BOLSTAD Hollywood Office: Editor, ANN DAGGETT Managing Editor, FRANCES MORRIN
Assistant, BETTY MILLS Staff Photographers, HYMIE FINK, STERLING SMITH Assistant, BETTY JO RICE
PUBLISHED MONTHLY by Macfadden Publications, Inc., New York, N. Y., average net paid circulation 590,240 for 0 months ending June 30, 1949.
EXECUTIVE, ADVERTISING, AND EDITORIAL OFFICES at 205 East 42nd Street, New York, N. Y. Editorial Branch Offices: 321 South Beverly Drive, Beverly Hills, Calif., and 221 North LaSalle Street, Chicago, 111. O. J. Elder, President: Harold Wise, Executive vice President; Herbert G. Drake, Ernest V. Heyn, and James L. Mitchell, Vice Presidents; Meyer Dworkin, Secretary and Treasurer. Advertising offices also in Boston, Chicago, San Francisco, and Los Angeles. „ _ m „
SUBSCRIPTION RATES: $3.00 one year, U. S. and Possessions, and Canada. $5.00 per year for all other countries.
Member of The TRUE
MANUSCRIPTS, DRAWINGS AND PHOTOGRAPHS should be accompanied by addressed envelope and return postage and will be carefully considered, but publisher cannot be responsible for loss or injury.
R-entered as Second Class Matter March 1, 1948, at the Post Office at New York, N. Y., under the Act of March 3, 1879. Authorized as Second Class mail, P.O. Dept., Ottawa, Ont., Canada. Copyright 1950 by Macfadden Publications, Inc. All rights reserved under International Copyright Convention. All rights reserved under Pan-American Copyright Convention. Todos derechos reservados segun La Convencion Panamericana de Propiedad Llteraria y Artistica. Title trademark registered in U. S. Patent Office. Printed In U.S.A. by Art Color Printing Co. STORY Women's Group