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JUIES MONTENIER, INC., Chicago l£'
SEPTEMBER, 1950
VOL. 34, NO. 4
RADIO MIRROR
KEYSTONE
PEOPLE ON THE AIR
Best Answer to Portia's Problem (Names of Writers of the Five Next-Best Letters) 19
27 28 30 32 36 38
A Kukla, Fran and Ollie Vacation Letter
Look At Me Now ! by Dinah Shore
I Love Ladies by Tom Moore
TV Jingle Jamboree by Ed Sullivan
Give and Take Man by Catherine Clelland
It Pays To Be Lazy by Jo Stafford
Anne Malone Asks: "Should a Threatened Marriage Be Held Together For
the Sake Of the Child?" 40
Johnny and Penny Olsen Ask You: "Please Name Our New Home". 42
I've Nothing Against Men, But — by Eloise McElhone 44
Your Ticket To Double Or Nothing 46
II!MI.|JM.1M
Information Booth 16
Facing the Music by Bob Poole 20
Collector's Corner by Sammy Kaye 23
Inside Radio 68
FOR BETTER LIVING
Naturally ! by Dorry Ellis
When a Girl Marries by Joan Davis
Traveler of the Month by Tommy Bartlett
This Is My Life — by Carolyn Kramer
Cheese ! by Nancy Craig
Nonsense and Some-Sense by Art Linkletter
Poetry 71
Y Is For Youth by Terry Burton 72
TELEVISION
Super Circus 52
TV— And Your Children by Paul Whiteman 54
Speaking of Shopping by Kathi Norris 56
My Son, Mel Allen by Mrs. Anna Israel Allen 58
YOUR LOCAL STATION
WMGM: From Baseball to Bandstand 6
WBEN: Meet the Millers 10
WFIL : Keeping Up with the Joneses 14
WXKW: Life of the Party 22
THE ORIGINAL
SPRAY DEODORANT
© 1950 J.M. INC.
RADIO MIRROR READER BONUS
Radio's Own Life Story by Llewellyn Miller 8
Fence Around the Stars — A Road Of Life Bonus Novel by Margaret Lowell 62 Daytime Diary 64
On the Cover: Dinah Shore and Melissa — Color Portrait by John Meihle Mother and daughter dresses by Cole of California
P. 50 — Cheeses, courtesy of Charles & Co. Bon Voyage Shop, New York City
Editorial Director Editor Art Director
FRED B. SAMMIS DORIS McFERRAN JACK ZASORIN
Associate Editor Associate Art Director
JOSEPHINE PEARSON FRANCES MALY
Editorial Assistants: JOAN POLLOCK, MARYANNE CROFTON, MARIE HALLEB
Television: FRANCES KISH Home Service Department: ESTHER FOLEY
Chicago Office: Editor, HELEN CAMBRIA BOLSTAD Hollywood Office: Editor, ANN DAGGETT Managing Editor, FRANCES MORRIN
Assistant, BETTY MILLS Staff Photographers, HYMIE FINK, STERLING SMITH Assistant, BETTY JO RICE
PUBLISHED MONTHLY by Macfadden Publications, Inc., New York, N. Y., average net paid circulation 590,240 for 6 months ending June 30, 1949.
EXECUTIVE, ADVERTISING, AND EDITORIAL OFFICES at 205 East 42nd Street, New York, N. Y. Editorial Branch Offices: 321 South Beverly Drive, Beverly Hills, Calif., and 221 North LaSalle Street, Chicago, 111. O. J. Elder, President: Herbert G. Drake, Ernest V. Heyn, and James L. Mitchell, Vice Presidents; Meyer Dworkin, Secretary and Treasurer. Advertising offices also in Boston, Chicago, San Francisco, and Los Angeles.
SUBSCRIPTION RATES: S3. 00 one year, U. S. and Possessions, and Canada. $5.00 per year for all other countries. CHANGE OF ADDRESS: 6 weeks notice essential. When possible, please furnish stencilimpress ion address from a recent issue. Address changes can be made only if we have your Member of The TRUE
old as well as your new address. Write to Radio and Television Mirror, 205 East 42nd Street, New York 17, N. Y. MANUSCRIPTS. DRAWINGS AND PHOTOGRAPHS should be accompanied by addressed envelope and return postage and will be carefully considered, but publisher cannot be responsible for loss or injury.
Re-entered as Second Class Matter June 15, 1950, at the Post Office at New York, N. Y., under the Act of March 3, 1879. Authorized as Second Class mail, P.O. Dept., Ottawa, Ont., Canada. Copyright 1950 by Macfadden Publications, Inc. All rights reserved under International Copyright Convention. All rights reserved under Pan-American Copyright Convention. Todos derechos reservados segun La ConvencTon Panamericana de Propiedad Literaria y Artist ica. Title trade* mark registered in U. S. Patent Office. Printed in U. S. A* by Art Color Printing Co. STORY Women's Group