Radio and television mirror (Jan-June 1950)

Record Details:

Title:
Radio and television mirror
Date:
Jan-June 1950
Publisher:
New York : Macfadden Publications, Inc.
Volume:
Radio and television mirror (Jan-June 1950)
Leaf #:
000171
Language:
English
Collection:
Broadcasting & Recorded Sound and Fan Magazines
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
Radio Mirror (later known as Radio and Television Mirror) was a fan magazine for radio listeners and later TV viewers that includes profiles of the stars, visits to radio and television studios, and program listings. The early years in the 1930s show the interaction of motion pictures, recordings, the stage, radio and even politics. The role of radio in World War II is well covered in the 1940s, and by the 1950s the focus shifts to television and a new generation of personalities. -- David Pierce, 2013
Date Added:
September 28, 2023
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Doulile or Nothing's emcee is that mathematical improbability, a one in a million guy. No one knows that better than his musical director — unless, of course, it's his legions of loyal listeners By IRVINE ORTON 44 Bin song 1>>Ib. liny piano. Walter's the words in this musical collaboration, Irvine ihe melody. Ifcuililr or INoHmiK. Willi Wultrr O'krrfa, is heard at 2:00 P.M. EST, on NBC, M..,„lay Ihrouah Friday. jdl|J m, As musical director of Double or Nothing, which takes over NBC's air from 2 to 2: 30, Eastern Standard Time, five afternoons a week, I daily witness what is to my mind one of the most impressive displays of sheer raw courage known to our age — quizmaster Walter O'Keefe's descent into the studio audience to select the contestants. Most other radio quizmasters, I believe, let the network employees handle this arduous and risky chore. Not Walter. He always goes over the top himself. So far it hasn't been necessary to send out a rescue party. The man I call my friend as well as my boss, genial, ebullient, mercurial Walter O'Keefe, loves it — because he loves people. He'll be astonished I'm sure to hear that I think his job requires intestinal fortitude as well as a liberal supply of ready wit and a nice flair for broken field running. When Walter goes down the aisle brandishi"' ' is portable WALTER O'KEEFE nuke he's confident that, besides a sprinkling of "lose avaricious and persistent types whose only interest in the proceedings is to latch onto a batch of easy scratch, his audience contains real people, genu"!e folks with characters as diverse as their places °f o«gin. Day after day (I'll never understand how e does it) Walt manages to sidestep the loot se'ekDi\Wu° are usuallv sleeve grabbers as well, and P <*s those real people for his contestants, infp t uy S°me maSic of contagious high spirits he nvv v °Se folks' most of whom have never faced mike before, with the O'Keefe attitude of: "Let's 'fyin » * S6e how much fun we can have wWle frienrii °nly does his geniality, his genuinely come y,?terest in them helP his contestants overwith tn6 consciousness in front of the mike, but often lnfecti°us O'Keefe wit to spark them they swersglVp out with some astonishingly funny an*or my money (Continued on page 88) '. < Roberta had a successful career of her own on Broadway, but she gladly gave it up to marry Walter.