Radio and television mirror (Jan-June 1950)

R M 22 try the test below Have you ever wondered if you are as lovely as you could be — are you completely sure of your charm? Your deodorant can be the difference . . . and you will never know how lovely you can be until you use Fresh Cream Deodorant. Fresh is so completely effective, yet so easy and pleasant to use . . . Different from any deodorant you have ever tried. Prove this to yourself with the jar of creamy, smooth Fresh we will send you. •Test it. Send 10*? to cover handling charges to Fresh, Chrysler Buildine, New York, for a jar. ♦ Constant research at a great American university is your assurance that FRESH is the most effective deodorant and anti-perspirant that can be used. WHAT'S NEW From {Continued from page 9) programs now heard on the air. * * * Guy Lombardo's sense of loyalty is apparent at his East Point House Restaurant in Freeport, Long Island. The restaurant manager is his brother-inlaw, the cashier his daughter-in-law, the headwaiter was half of a dance team whose 1933 debut was sponsored by Lombardo, and the hat check girl is the daughter of the maestro's tailor. * * * In support of the 1950 Easter Seal sale, Sammy Kaye will make oneminute radio appeals during the fund raising campaign of the National Society for Crippled Children and Adults. * * * In the department of one thing leading to another is a woman who, upon attending a broadcast of Cinderella Weekend in Savannah, was crowned Cinderella and sent off for a week-end in New York. While in Gotham, she visited the Ladies Be Seated program and was chosen by emcee Johnny Olsen to be one of his contestants. Running true to form, Cinderella won another set of prizes. While receiving her loot from Ray McNulty, Ladies Be Seated giveaway man, she mentioned that she was in New York as a result of Cinderella Weekend. McNulty did a double-take and capped the climax with: "Well, what d'ya know. That's my show. I wrote it!" Announcer and commentator Ben Grauer, who as a child appeared in more than twenty films, has received an offer to return to films. In line with the current trend, the movie will be shot in New York City. * * * CBS sewed up another. This time Al Jolson. In accordance with the terms of the contract, Jolson will perform exclusively for CBS radio and TV for the next three years. In more than fourteen years of broadcasting, Your Hit Parade has rung up some impressive statistics. Over 8,700 tunes have been aired on the show. Singers on the program have included such stars as the late Buddy Clark, Lanny Ross, Kay Lorraine, Bea Wain, Barry Wood, Joan Edwards, Lawrence Tibbett, Doris Day, Beryl Davis, Frank Sinatra and others. Currently, Eileen Wilson and Jeff Clark are the songsters. * * * Allen Funt, star and producer of Candid Camera, acknowledges that life on radio was a lot easier than it now is on TV. The success of his show depends upon the victims being completely unaware of Funt, the camera and the mike. Now that he is seen regularly, instead of just being heard, Funt finds that at least two out of every ten persons muff the film by recognizing him before the gag is over. It's rumored that this may force Funt to forsake TV and return to radio. * * * Many of those cute incidents and gags you hear on the Lucille Ball, My Favorite Husband, stanza are based on actual fact. Lucille keeps notes on the amusing situations that arise daily bo*