Radio and television mirror (Jan-June 1950)

For your enchanted moment (and it may come any moment) only one lipstick will do. It is Tangee ! Because it is made by a newly perfected secret formula, you will discover : (I) A finer texture ... making it easier to apply. Still more important, it does not smear. (2) Stays on longer. . .longer than any lipstick you have ever used. (3) Comes in enchanting colors— the pink of perfection, Tangee Pink Queen— and six other glamour shades. THE R M 80 anaee L/P^/ST/CK a I Enjoy Grand Slam Because — (Continued from page 43) •>i collected with the idea of their usefulness uppermost in our minds. And the listener-prizes, which go out to those of you who've succeeded in stumping studio contestants — they're loaded on trucks, those prizes, by three o'clock of the afternoon of the day they've been won. There are so many small, more personal reasons, too, for my liking Grand Slam. There was the motherly lady — I can still see her face — Who invited me "home" for Thanksgiving Dinner, and the blessed little person who told me, quite abruptly, "Music will make you happy!" And the children, lots of them, who love to play our game. There are all the funny moments to remember, and the tense moments, rainy days and sunny days — and the day of the big blizzard! Faces, too — the tired face of my secretary after a late night session in the office. Dwight Weist, as he waits to go on. Victor Sack, our director, in that suspenseful moment just before we go on the air. Roger Strouse, and his careful preparation for the physical properties and movement on the stageMary Lincoln, with an armload of prizes for the table. Bob Downey, writing music. Abe Goldman's cigar. And the days going by, toppling over each other so rapidly I lose count . . . Good days and hectic ones. Like the morning I arrived to find our organ speaker missing. A frantic search, studio by studio, was being conducted to find out where that errant speaker might have wandered during the night. Remembering the old story of the horse that got lost, I sat down and thought to myself, "Where would I go if I were an organ speaker?" And that's where we found it — in Arthur Godfrey's studio! And that well-remembered day, way back in 1946, on a footstool in my sister's kitchen. That's when, and where, Grand Slam was designed. We talked about a game that could be played at home, a game that would give everyone a chance to participate on a national basis! That's what we decided we wanted, and that's the way we've kept it ever since. Another day comes into my mind — the one on which, ten minutes after the broadcast, I called a listener-winner by long distance in order to confirm her street address, which had somehow become blurred on the questions she'd sent in. I wanted to get the address right away, so that her prize could be shipped to her that afternoon. But it took some doing. I was exactly one hour getting through to her — because of the congratulatory telephone calls she was receiving from her friends in all parts of the country! Memories like those are heart-warming. But there have been a few bad moments — when people have applied the term "give-away" to our show. Grand Slam, unlike other broadcasts, is a game — not a "give-away." It's a game that can be played anywhere, any time, and the only equipment needed is questions, someone to answer them — and a spirit of good fun! Our CBS show is an at-home game played on a nationwide basis, using questions sent in by you listeners everywhere. Some of the folks who visit us in the studio are challenged to answer these questions, and prizes go to the listeners who stump the studio contestants. It's as simple and down-to-earth as that. Within a few weeks on our CBS broadcast we shall be opening another of our periodic contests for questions from home players. Unlike other broadcasts, Grand Slam has no limited "guest list" — and, on your nart, no sitting helplessly by on the sidelines, excluded from a chance to participate! Home players on Grand Slam are selected from the questions they send in, and you have as much chance to win as the next one! We invite you to join us, for this is Grand Slam — the game everybody can play! GRAND SLAM TIPS (Continued from page 43) "Name 5 things that describe a baby's cheek." 5. We have received thousands of musical punch boards and crossword puzzles — scrambled titles — bingo games — pictures that remind you of song titles — and the like. Consequently, it would be inadvisable to send such entries at this time. 6. Before you do a lot of work on scarfs, doilies, handkerchiefs, patchwork quilts, paintings — etc., ask yourself if such handiwork is actually necessary; or if it's merely "dressing" for your questions. If your questions can be asked without the presence of the handiwork — don't spend time on the handiwork. 7. Remember it's not how your questions look — but what they say that counts. 8. Above all— listen to the RULES for sending questions as announced on the broadcast. These were set up to keep the game fair to all, and they must necessarily be stringently applied in judging. •the RIGHT TO BE READY! As our country prepared to observe Armed Forces Day on May 20, a thousand Reserve Officers Association chapters planned to celebrate National Defense Week May 13 to 20 in virtually every city and village as a salute to our reserve forces and a reminder to keep them strong. Now that the United States has accepted the responsibility of leading the world to international peace, it is committed to maintaining strong military strength until world peace is assured. The military might of the nation lies not only in our regular military establishment, but in our citizen soldiers, sailors, marines and airmen who make up our Reserve forces, and who ask only for the right to be ready. National Defense Week is a reminder to America that eternal vigilance is the price of liberty.