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INSIDE RADIO -Telling You About Programs and People You Want to Hear
SUNDAY
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CBS: News Blue: News NBC: Organ Recital
Blue: Tone Pictures
CBS: The World Today
Blue: World News
NBC: News from Europe
CBS: From the Organ Loft Blue: White Rabbit Line NBC: Deep River Boys
NBC: Words and Music
CBS: Church of the Air Blue: Musical Millwheel NBC: Radio Pulpit
CBS: Wings Over Jordan Blue: Jean Cavall
CBS: News Blue: News
Blue: Recital Period
CBS. Invitation to Learning MBS: Radio Chapel Blue: Revue in Miniature NBC: Music and Youth
CBS: Eric Sevareid
Blue: Foreign Policy Assn.
NBC: Sunday Down South
CBS: Salt Lake City Tabernacle Blue: Radio City Music Hall NBC: Emma Otero
CBS: Church of the Air NBC: Upton Close
MBS: George Fisher NBC: Bob Becker
CBS: What's New at the Zoo
Blue: Josef Marais
NBC: The World Is Yours
CBS: Spirit of '42 Blue: Blue Theater NBC: Sammy Kaye
CBS: Columbia Workshop Blue: Yesterday and Today NBC: University of Chicago Round Table
CBS: Columbia Symphony Blue: Wake Up America
NBC: H. V. Kaltenborn
NBC: The Army Hour
Blue: Sunday Vespers
CBS: Pause that Refreshes Blue: This Is the Truth
CBS: The Family Hour Blue: Moylan Sisters
Blue: Olivio Santoro
Blue: Musical Steelmakers NBC: Plays for Americans
CBS: William L. Shirer
CBS: Edward R. Murrow NBC: Catholic Hour
CBS: Gene Autry
Blue: Pearson and Allen
NBC: The Great Gildersleeve
MBS: Voice of Prophecy Blue: News from Europe NBC: Jack Benny
CBS: Public Affairs
MBS: Nobody's Children CBS: We, the People Blue: Alias John Freedom NBC: Fitch Bandwagon
CBS: World News
Blue: Tommy Dorsey
NBC: CHARLIE MCCARTHY
CBS: Crime Doctor
Blue: Inner Sanctum Mystery
NBC: ONE MAN'S FAMILY
MBS: Gabriel Heatter
CBS: Elmer Davis
CBS: FRED ALLEN
MBS: Old Fashioned Revival
Blue: Walter Winchell
NBC: Manhattan Merry-Go-Round
Blue: The Parker Family
Blue: Irene Rich NBC: American Album of Familiar Music
CBS: Take It or Leave It Blue: Goodwill Hour MBS: Raymond Gram Swing NBC: Hour of Charm
CBS: They Live Forever NBC: Joe and Mabel
CBS: Headlines and Bylines NBC: Dance Orchestra NBC: 3 Sheets to the Wind
WHO'LL SAVE THE WIFE SAVER? . . .
Allen Prescott, who has been known on the air for years as The Wife Saver, knows nothing whatever about running a household and doesn't mind admitting it. When he first started broadcasting recipes, tips on housekeeping, and so on, he was considered a wild-eyed radical for insisting that the subject could be amusing. Instead of treating housekeeping as a deadly serious subject, he kidded his feminine listeners. They liked this, and wrote in to say so — not only that, but their letters contained so much material worthy of broadcasting that Allen's own ignorance didn't matter at all. He became a fixture on the air, and now has his own variety-andcomedy program five afternoons a week on the Blue network, plus a sponsored Wife Saver show on NBC Saturday mornings at 10:30, EWT.
In spite of his frequent protests that he knows nothing about cooking or related matters, people insist on thinking of him as an expert. This is embarrassing, Allen says. Not long ago he was invited to a friend's home for dinner. When he arrived his hostess apologized for the strong smell of cabbage, and asked him to tell the cook how to avoid it. Allen, anxious to oblige, went into the kitchen and asked the cook if she had put a little milk in with the cabbage. She said indignantly that she hadn't. Then Allen asked how long the cabbage had been cooking. About ten minutes, she said. "Well," remarked Allen, "you should never cook cabbage more than seven minutes." This was too much for the cook, and she quit on the spot.
To make things worse, the host and hostess and Allen himself all had to pitch in and finish the dinner. Happening to notice the host groaning over a jar of pickles whose cap wouldn't come off, Allen remembered a bit of household lore, found a rubber band, put it around the disturbing cap, and with a deft twist had the jar open. Thus he made another enemy — the host glared, and hated him from that moment on. The wife, having lost the best cook she ever had, has never invited him to dinner again.
Allen's broadcasts, particularly the Saturday-morning ones, are probably rehearsed less than any others on the air. He writes all his own material, but seldom bothers to read it the way it is written. Once he got his tongue twisted and garbled a sentence. Instead of apologizing, he merely remarked, "We're going to do the program in English tomorrow." At another time he had a frog in his throat but didn't bother to talk above it. He loudly cleared his throat and said, "Thanks — I've been longing to do that on the air for the past seven years."
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MONDAY
Eastern War Time 8:30 Blue: Texas Jim 9:00 Blue: BREAKFAST CLUB
00 10 00 10 00110
CBS: Harvey and Dell
CBS: Valiant Lady NBC: Bess Johnson
CBS: Stories America Loves
Blue: Helen Hiett
NBC: Bachelor's Children
CBS: Stepmother
Blue: A House In the Country
NBC: Help Mate
CBS: Woman of Courage Blue: Chaplain Jim— U. S. A. NBC: Mary Marlin
CBS: Victory Begins at Home Blue: Second Husband NBC: The Bartons
CBS: Down Brush Creek Way Blue: Honeymoon Hill NBC: Vic and Sade
CBS: Bright Horizon Blue: John's Other Wife NBC: The Road of Life
CBS: Aunt Jenny's Stories Blue: Just Plain Bill NBC: David Harum
CBS: KATE SMITH SPEAKS NBC: Words and Music
CBS: Big Sister
CBS: Romance of Helen Trent Blue: Farm and Home Hour
CBS: Our Gal Sunday
CBS: Blue: MBS:
CBS:
MBS: Blue:
CBS: NBC
CBS:
NBC:
Life Can Be Beautiful Baukhage Talking John B. Hughes
Woman in White I'll Find My Way Edward Mac Hugh
Vic and Sade
Road of Life John Vandercook
Young Dr. Malone Light of the World
CBS: Girl Interne
NBC: Arnold Grimm's Daughter
CBS: We Love and Learn Blue: James Mac Donald NBC: The Guiding Light
CBS: The Goldbergs
Blue: In Care of Aggie Horn
NBC: Hymns of All Churches
CBS: Blue: NBC:
CBS: NBC:
Blue: NBC:
Blue: NBC
CBS: Blue: NBC:
CBS: Blue: NBC:
NBC:
David Harum Prescott Presents Against the Storn
News Ma Perkins
News Pepper Young's Family
Joe Rines Orch. : Right to Happiness
Helping Hand Arthur Tracy Backstage Wife
Spotlight on Asia Club Matinee Stella Dallas
Lorenzo Jones
NBC: Young Widder Brown
CBS: Are You a Genius? NBC: When a Girl Marries
NBC: Portia Faces Life
Blue: NBC:
Blue: Blue.
CBS:
CBS:
CBS: Blue:
CBS: Blue: NBC:
CBS: Blue: NBC:
CBS: Blue:
CBS: MBS: Blue: NBC:
CBS:
Blue: NBC
CBS: MBS NBC
Blue: NBC
CBS: MBS Blue: NBC
Flying Patrol The Andersons
Secret City
The Lone Ranger
Ted Husing
Hedda Hopper
Frank Parker Lum and Abner
The World Today Lowell Thomas Bill Stern
Amos 'n' Andy Jimmie Fidler Fred Waring's Gang
Blondie
Hill man and Lindley
Vox Pop
Cal Tinney I Love a Mystery
Cavalcade of America
GAY NINETIES True or False Voice of Firestone
Elmer Davis
LUX THEATER Gabriel Heatter The Telephone Hour
Your Blind Date Doctor I. Q.
Freddy Martin
Raymond Gram Swing For America We Sing
Contented Program
july, 1942
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