Radio and television mirror (Nov 1939-Apr 1940)

WHAT DO YOU WANT TO SAY? FIRST PRIZE RULES FOR LISTENING WHEN I first bought a radio, I made up my mind that it would be a blessing to me and my neighbors, instead of a curse. I made a few rules and I've stuck to them. First, I keep the radio in good condition. When it begins to sound like a couple of tom-cats fighting, I call a radio expert. I never play it full blast. Furthermore, I never try to carry on a conversation in competition with the radio. I don't play it continuously. I buy Radio Mirror and mark the programs I want to hear. That way I never miss the specially good programs. — Marian Goodwin, Andover, N. Y. SECOND PRIZE BUT HELL BE BACK SOON I've been let in for a terrific wallop! Rudy Vallee is running out on me!! Rudy is out after new worlds to conquer. He is tossing aside his croon and going into the motion picture business. I'm sure his whole public will feel that they've been-done-wrong-by, for this tireless personality has given us number one shows, number one songs, number one singing and number one acting for so long that he has become a synonym of radio. But he will make good as a movie producer. His record in developing new talent is proof of his great ability. — Edith Williamson, Memphis, Tennessee. (Rudy Vallee's returning to the air in March, besides continuing with his movie work. — Ed.) THIRD PRIZE GROWING UP WITH RADIO The radio is a "God send!" When my niece was born two years ago, I used to turn on the radio to drown (Continued on page 11) THIS IS YOUR PAGE! YOUR LETTERS OF OPINION WIN PRIZE S First Prize $10.00 Second Prize $ 5.00 Five Prizes of $ 1.00 Address your letters to the Editor, RADIO MIRROR, 122 East 42nd Street, New York, N. Y., and mail it not later than March 28, 1940. All submissions become the property of the magazine. APRIL. 1940 Why risk frowns when you could have kisses? Wirt— and hold— his love with lasting charm! Keep safe from underarm odor— each day use Mum! "AND HE fell in love with her for life!" jl\ A story-book ending? Not at all! Lasting love comes in real life too . . . when you're lovely to be near always . . . when you're wise enough to let gentle Mum guard your charm each day! Frowns— or kisses ... just which you get depends on you! So don't take chances. For where is the girl who can dare risk underarm odor— and expect to get away with it? Don't expect even a daily bath to prevent underarm odor! A bath removes only perspiration that is past. To avoid odor to come . . . more women use Mum than any other deodorant. Mum is so dependable—keeps underarms fresh all day! SAVES TIME! Takes 30 seconds. And you can use Mum right ajter you're dressed. SAVES CLOTHES! The American Institute of Laundering Seal tells you Mum won't harm fabrics. And it does not harm your skin. SAVES ROMANCE! Without attempting to prevent perspiration, Mum prevents underarm odor. (Men like this pleasant cream, too.) Get Mum at your druggist's today. Use it for underarms, for hot, tender feet. Mum is always safe and sure . . . use Mum every day! CONVENIENT! SAFE! MUM GUARDS POPULARITY I CAN SUP INTO MY DRESS RI6HT AFTER fVE USED MUM, AND KNOW THE. FABRIC'S SAFE Avoid Embarrassment... Because Mum is so safe... and so dependable .. .more women use it for sanitary napkins than any other deodorant. Try Mum this way, too! J TAKES THE ODOR OUT OF PERSPIRATION