Radio today (Jan-Dec 1938)

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..ptHCOR sUPfts Tl rt M * P motets an^Yv units '-iir CROJM.H »* w arid J^. e>ect;'c > \0 2000 cU RIDER BOOKS ing ANY of the 8.000,000 Philcoi. Over 160 J 1 00 nn Onlv l! 335 pp 4 50 ill. $250 SERVICING RECEIVERS BY MEANS OF RESISTANCE MEASUREMENT Eoiy servicing with or, Sir,) ohmmeler.203p.,93iM ■ SERVICING SUPERHET! Reviled edition juil pub Ivperheterodyne repain quietly. 288 pp., $100 JOHN F. RIDER Publisher 404-4th Ave. New York City July, 1938 Business may be tough — but not as tough as the complicated circuits in modern receivers. Right now, with conditions as they are, you can't afford to lose a job or a customer. Rider Manuals give you the circuit data you need for the most complicated of today's sets. Be sure you have all 8 volumes — you need them now more than ever before. RIDER MANUAL VOLUME VIM more complicated 1938 receivers. This is in addition to the complete information on the sets of over 1 00 manufacturers— 1 650 pages of indispensable facts — and the price is the same as last year. gives you the servicing data you need — simplified and standardized. Included with Volume VIM is a special EXTRA section entitled, "How It Works." Covering operations peculiar to the YOU NEED ALL MANUALS Get Your Copy f Without Delay! Here you are ... a complete array of potent, effective sales, dealer and service helps— many of them available without one cent of cost to you. New, eye-catching display materials; new, up-to-the-minute sales promotion items; new office and service department necessities; new electros and mats. Just the things you need to build better business, more substantial profits. In short, Arcturus brings you practically everything you need for the business side of your business. New ways of building new business from new customers — new helps to enable you to keep old ones coming to you again and again 1 Send the coupon at once for your copy of the ARCTURUS DEALER HELPS folder —just off the press. Cash in on this opportunity. Modernize your business-getting efforts as well as your shop! Mail the Coupon! BSWBSWB LowestDownPay.ne^ tubes at Standard Puces • ediate Requirements ■ . . ■ easiest Delivery— the »"°. jS-al evel and fine ■* Equipment Deal otiered!Cashin^ni^e\ye8t SS^KSHsSf °quiP" ment ..n-to-the-minute. AUKTUIRIUS I 1 I ARCTURUS RADIO TUBE CO., NEWARK, N. J. T-9 □ RUSH my copy of the new Arcturus Dealer Helps Folder withj out cost or obligation on my part. I O Also send full details of your new equipment deal. Stre City I ij LJ I am a dealer. Q I am a serviceman. My jobber is j! For your convenience this coupon can be pasted on a penny postcard 51