Radio today (Jan-Dec 1938)

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■ ■■ / ■ Sales force of Shure Bros., Chicago, gather to honor new lines, new plans. The altogether new line of microphones and acoustic devices introduced by Shure Bros., Chicago, got a snappy reception last month when the company's representatives huddled at the Stevens Hotel for a special Representatives' Luncheon. Feature sales plans were discussed and approved for the new season. Shure officials and guests are shown herewith. Left to right, they are: First row: Fred Ptashny, advertising; W. Sharer, design; H. Teplitz, advertising; R. M. Campion, Dallas; H. W. Burwell, Atlanta; M. Evander, engineering; R. Clark, purchasing. Second row: H. S. Lea, service manager; S. K. Macdonald, Philadelphia; M. A. Cope, production manager; R. P. Glover, chief engineer; S. N. Shure; E. L. Berman, sales manager; J. B. Albert, assistant sales manager; H. Brauer, engineering. Third row: F. Ellinger, Chicago; F. Hill, Minneapolis; J. P. Kay, Tulsa; L. M. Wood, St. Louis; W. "Wood, St. Louis; H. P. Hardesty, Detroit; J. Clawson, Boston; J. C. Hill, export manager; B. Baumsweiger, engineering; H. Palmleaf, engineering; M. Steiner, engineering. Fourth row: 0. H. Smith, Chicago; C. H. Dolfuss, Jr., Cleveland; A. C. Simmonds, Toronto; W. H. Ellinger, Chicago; W. Davenport, Detroit; J. H. Vawter, Buffalo; W. Bert Knight, Los Angeles; R. C. James, Jr., Seattle; A. Dolnick, engineering; F. E. Schmitt, New York City. New representatives for Sonora radio and phonograph divisions in the southeastern states are Brower Murphy and Jack Cota, according to news from president Joe Oerl of Sonora Radio & Television Corp., Chicago. Headquarters are in Atlanta, Ga. Also are announced two new jobbers: Herbert H. Home, Los Angeles, for Sonora phonographs and combinations in Southern California; C. F. Sexton of Radio Products Sales Co., for exclusive distribution of Sonora sets throughout Pacific Coast states. Mueller Electric Co., Cleveland, Ohio, now has two new sales agents. Fred Somers of Kansas City will handle the line in Missouri, Iowa, Nebraska and Kansas. Walter W. Boyd of Chicago will represent Mueller in Illinois and in eastern and southern "Wisconsin. Both are seasoned specialists in the automotive and radio fields; both experts in jobber service. J. J. McBride, Chicago district manager of National Union Radio Corp., announces the appointment of Fred Gusler, sound and radio tube expert, as his assistant. Mr. Gusler has wide experience in radio and public address work, having sold RCA products in the Mid-West for many years. Second meeting of the National Association 0/ Radio & Appliance Retailers, which was scheduled for Chicago early this month, was postponed due to the fact that many dealers cancelled their trips to the Merchandise Mart for the furniture and housewares buying events. Business lull during recent months was the reason, but plans are being made for another meeting. Russell Atkinson. 4 Ralph Ave., Brooklyn, N. Y., is president; B. H. Poucher, 3930 Lancaster Ave., Philadelphia, Pa., is executive secretary. For Premax Products, the new representative in metropolitan New York and the eastern territory is William (Bill) Gold, 72 Park Place, New York City. New man for Premax in the Chicago area is Al Bruning, 208 N. Wells St., Chicago. The company also reports unusual success at the recent Parts Show, where the new Tri-Bar auto antenna got an exceptional reaction; the Premax Vertical Antenna for receiving purposes and the Vertical Radiators for amateur transmission also were applauded. Last month 500 radio dealers and their wives went to the Yorktown Heights, N. Y., estate of I. Goldberg, president of P(7of Radio Corp.. to see new 1939 models and to celebrate Mr. Goldberg's 30th anniversary in the radio and wireless field. Guests at the big party unanimously applauded the "Rotor-dial" and "Piano Tuning" features of the new models. "Not a firecracker in a carload" is the new slogan being used by CornellDubilier Electric Corp., S. Plainfield, N. J., in order to emphasize the safety factor in the type BR "Blue Beaver" electrolytics. In the improved units special vents are used to permit the normal dissipation of electrolytic vapor. Complete Electric Plants COMPLETE POWER UNITS Operating A.C. Radio, PUBLIC ADDRESS SYSTEMS, SOUND CARS, MOTION PICTURE EQUIPMENT, and RADIO TRANSMITTERS. Also furnish Power for Lights, Water Systems, Refrigerators, all Household Appliances for FARMS, CAMPS, LAKE HOMES, or STANDBY SERVICE. For use anywhere Power Line Current is not available. A PLANT FOR EVERY PURPOSE 110 Volt A.C., 6, 12, 32 and 110 Volt, D.C. as well as Combination A.C.-D.C. Units. Anyone can Operate. COMPLETE, READY TO RUN. (T WRITE FOR DETAILS ON DEALERS' ]1 II PROPOSITION AND TERRITORY Jl D. W. ONAN & SONS 593 Roy a Is ton Ave., Minneapolis, Minn. DEPENDABLE RADIO TUBES July, 1938 55