Radio today (Jan-Mar 1939)

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Spic, span and easy to see is O'Loughlin's Radio Supply Co. in new Salt Lake City quarters. Featured are Raytheon tubes, a stand-by with this 20-year-old firm. TELEVISION SETS FIND SALES IN N. Y. AREA (Continued from page 16) ers" are answered by the television salesmen, who have made tidy commissions in the past few weeks. Sales manager Len Cramer reports inquiries from as widely-separated points as California and Alabama. In the former a dealer insisted that a receiver be shipped to him although he was told the Du Mont set received 441-line pictures, while Los Angeles telecasts scan about 300 lines. Another dealer, in Bristol, Conn., wanted a set just for the prestige and novelty although he knew he was outside the broadcast horizon of New York City. Du Mont advises the dealer not to sell the receivers until telecasts are available and agrees to refund the purchase price if the receivers do not provide satisfactory pictures at that time. Only one set is sold to a location, and Du Mont makes the installation. Later, this will cost $25. As television receivers are generally critical, a proper installation is of primary importance. Producing sets at the rate of 20 per week, Du Mont plans to step up the output when sight broadcasts go on a regular schedule. Looking at television from an unbiased viewpoint, it would seem as though it had "caught on". This New York experience indicates a good market for the video sets as soon as regularly scheduled telecasts go on the air — shortly after the expositions in New York and San Francisco get under way. It also indicates that while radio dealers should warn customers not to expect perfection, they should not try to "kill" hopes for the new science. AEROVOX MOVES Huge trailer trucks, busy as beetles, are moving 150 loads of Aerovox Corp. machinery from Brooklyn to the new six-block plant at New Bedford, Mass. New equipment is being installed, and production at full blast is set for Feb. 1. Bought for cash, the new Areovox factory is 433,000 square feet, four times its present Brooklyn space, and includes an office building, singlestory plant with saw-tooth skylights, power-plant, three-story building, ail of modern, sturdy brick construction, sprinkler-equipped. Key workers and foremen have been training new personnel at New Bedford, and resumption of activities is to be smoothly worked out. States Aerovox president 8. I. Cole: "Despite strike handicaps and regardless of difficulties involved in moving a plant with so much heavy equipment, we have nevertheless successfully handled the peak jobbing volume in our history. "Once installed in eur new plant, we shall be in the best position in our history to take care of requirements. On behalf of Aerovox, I wish to thaok the trade for their cooperation and consideration during the most trying period now brought to a close." Before automobile production was standardized, remember those trick synthetic cars? A chap inherited a fortune, decided to be a motor magnate, bought some wheels here and some motors there and some honky horns another place, called in a third-class bodyworks for the "super-structure" .... and when his chariots came off the assembly line, nothing was NATIVE except the name-plate! Time marched on all over that condition in motors, and will soon do the same for the wire industry. Today business men go more and more, for a BONA-F1DE wire plant where all the operations are performed under one eagle eye, as the Frank Merriwell boob would say. CORWICO products— Hook-up Wires, P. A. Cables and Antenna Supplies — are made under one supervision. We do everything, almost back to the coppermining .... even the actual drawing. Our factory men are technicians right down to their unmanicured finger-tips .... so that it's straight goods when CORWICO advertises its wires as "Made by Engineers for Engineers" This means something to Mr. Purchasing Agent, too — on accounta he's getting the most for his firm's hard-earned kopecks when he specifies "CORWICO or bust!" CORNISH WIRE CO., Inc. 30 Church Street, NEW YORK CITY ATTENTION . . . Jobbers and Distributors In re-checking and revising our lists of jobbers and distributors, we invite your cooperation in maintaining our customary accuracy and completeness. We will appreciate it if you will fill out this coupon and mail to us promptly, thus making sure that you appear in our verified lists. RADIO TODAY 480 Lexington Avenue NEW YORK. N. Y. Please fill out and mail to Radio Today. Company name Street address City State Owner or manager _ Please list THREE OR MORE electrical or radio lines that you are wholesaling. January, 1939 53