Radio today (Sept 1935-Dec 1936)

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THE MOST IMPORTANT NEWS ON FARM RADIO IN 15 YEARS! O THE FAMOUS EVE READY AIR CELL "1000 HOUR" "A" BATTERY FORMERLY OAND NOW, NO MATTER WHAT KIND OF BATTERY SET YOU OWN, YOU JUST PLUG-IN EVEREADY"B"AND"C" BATTERIES! $ gso NOW ONLY $5» Think of it! Oniy $j.9o for the famous Eveready Air Cell "A" Battery ! It never needs recharging throughout its life ! Even if you use your radio set three hours every day, this battery will give you a full year's service. It brings you the finest, economical, trouble-free reception! Eveready engineers made this low price possible by concentrating more power-making materials into less space . . . giving you, also, a more convenientsized battery. Saves & to % your yearly "A" power cost ! Your initial expense is your only expense with an Eveready Air Cell. Because it never needs recharging, the Eveready Air Cell costs only about half as much per year as the average yearly cost of charging other kinds of "A" batteries, and only about Vi as much per year as dry "A" packs. And, in addition to this sa vi gone forever is the nuisance of rec Battery or frequently. THESE WIRING TROUBLES GONE FOREVER! Each new Eveready "B" Battery and Eveready "C" Battery is equipped with a 3-hole socket and a handy removable plug. Wires from the set are connected to the plug and the plug stuck in the battery — as you plug in a radio tube — and the correct battery connections are made. When you need a hew battery, you just pull the plug out of the old one and stick it in the new one. No wiring troubles ! These new plug-in Evereadys can be put right on the set you now have, without any change in the set. The socket holes are arranged so that they will go in only the right way — you can't make a wrong connection ! Start now— with your present set— to enjoy the trouble-free, economical radio entertainment these engineering feats make possible Your dealer now has these great new Eveready Batteries. Stop in soon and let him point out the bigjyj^ vantages these Evereadys have over all farm radio "B" and "C'L September, 1935 27