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SERVICE NOTES-RIDER
ENGINEERING
cable ? . . . Sure, but he bad none. . . . The result is a continual clamor from the lady, who takes pride in her living room, to have the cable changed. ... So we became interested in finding out what, other servicemen do. . . . The majority have black cable. . . . Very few have paid any attention to the actual necessity of white transmission cable. . . . The manufacturers are supposed to be making such cable, but where is it? Most servicemen carry and sell black cable. . . . How come?
Why business fails
* The following data originally tabulated by Dun and Bradstreet, the credit agency, convey some very pertinent data. Although the facts shown here relate to business in general, there are certain items which can be very closely associated with the radio service business and which are of great importance to the men who are running service organizations. It is to be remembered that the servicing industry is just as much a part of commerce in the United States, as any other form or type of maintenance organization.
The enumerated reasons why businesses fail and the relative importance of the controlling factors are given herewith.
Per Cent
Incompetence 38.20
Lack of capital 30.30
Fraud 7.00
Inexperience 5.60
Neglect 1.70
Failure of others 1.70
Unwise credits 1.30
Extravagance 1.10
Competition 1.10
Speculation 70
Specific conditions . . . 11.30
100.00
It is interesting to analyze the relative importance of some of these items. For example : incompetence. The ability to apply oneself properly to a business is being competent. The lack of this ability is the prime reason for failure in business. Lack of capital is not as important as incompetence, because if one is competent and realizes the limitations of the capital on hand, he can keep the operations of the business within the ability of the capital. Further
more, the man, who can run a business properly, can make that capital most productive. ... In fact, he can do more with less funds than the man who is not as competent, but has more funds. It is important to remember that the word incompetent, as used here, does not denote actual knowledge pertaining to the technical branch of the business activity — that is the technical features of the item or items being sold. . . . This is expressed as experience or inexperience in the listing.
I.R.S.M. meets Oct. 25-27
* The annual Xew York Convention and radio parts show of the Institute of Radio Service Men will be held October 25-27 at the Hotel Pennsylvania in ISTew York City. A representative display of exhibits and a large attendance is promised. During the service men's convention, on October 26, there will be a meeting of the RMA Service Section of which F. B. Ostman of Camden, 1ST. J., is chairman.
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THE LARGEST VOLUME • PRODUCED SO FAR — VOLUME VI.
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• 90 page Index covering 6 volumes.
• Double page spreads on complicated diagrams.
• Products of over 115 manufacturers.
• Circuit diagrams on 1935-36 receivers using the new metal and metal-glass tubes.
As a progressive serviceman with his weather eye to profits you can't he whhont RIDER'S VOLUME VI. 1250 pages of indispensable service data — The greatest manual ever! $7.50
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JOHN JT. RIDER PUBLISHER
1440 BROADWAY • NEW YORK
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