Radio today (Sept 1935-Dec 1936)

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EVERY LABYRINTH RADIO SOLD SELLS MORE! THE GREATEST BUSINESS BUILDING FEATURE THE INDUSTRY HAS EVER KNOWN! I IKE a landslide, gathering momentum as it goes, J sales of Stromberg-Carlson "Labyrinth" radios are sweeping the country. Every one sold brings more prospects to dealers' stores — prospects who are ready and eager to buy. No other recent development in radio history has done so much for radio. To the radio owner the Acoustical Labyrinth gives a naturalness and fidelity of tone he never dreamed possible. To the radio dealer it gives the most powerful sales weapon ever offered the radio trade — a feature whose value can be shown and understood. In Labyrinth radio, dealers have an exclusive patented feature that marks a milestone in radio progress — available in twelve of the season's most beautiful models. Stromberg-Carlsons rang $149.50. (Slightly highe; 1 price from 849.95 lo $985. Labyrinth models from i Southeastern States and West of the Mississippi.) STROMBERG-CARLSON TELEPHONE MFG. CO., ROCHESTER, N. Y. NO. 150L FIVE RANGE. Walnut finish. Beam Power. 15 watt output. Equipped with Labyrinth. "There is Nothing Finer Than a Stromberg-Carlson, RADIO TODAY October, 1936, Vol. II, No. 10, published monthly by Caldwell-Clements, Inc., 480 Lexington Ave., New York, N. Y. Subscription yearly $lt00 in U, S. and Latin American countries; $1.25 in Canada; $2.00 all other countries; single copy, 15c. , Entered as second-class matter July 24, 1936, at the post office at New York, N. Y., under the Act of March 3, 1879. Printed in U. S. A, Copyright 1936 by Caldwell-Clements, Inc. Index to advertisements on page 53