Radio today (Sept 1935-Dec 1936)

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"LISTENING IN" is the latest way to sell tubes. Customer simply listens thru phone to audible proof for intermittent contacts or steady leakages — actually hearing how such tube troubles ruin radio reception. It's the most effective way imaginable for selling tubes. And it's exclusively RADIOTECHNIC! Ask about this and other R-T-L, features I Ask For Folder THE RADIOTECHNIC LABORATORY 132flSherraanAre EVANSTON, ILL. &J2 QnftpMl Jjavl ofif Tube *C Z %>. " Test £IJj|| Equipment RADIOTECHNIC RIDER'S VOLUME If NOW AVAILABLE AT ALL GOOD JOBBERS RADIOI^lBATTERY . . . for better performance of farm radios and farm light plants! FOR the 3,000,000 old farm radios that will need new batteries in the next twelve months ... for the 2,000,000 new farm radios that will be sold in the same period . . . for new and old farm lighting plants ... we offer the NEW Monark Special RADIO Battery. NOT an auto battery. But a radio battery ESPECIALLY BUILT for radios and light plants! Because it gives a SLOW, STEADY DISCHARGE and takes a QUICK CHARGE, in contrast with the QUICK DISCHARGE and SLOW charging of the auto battery, the Monark Special Radio Battery gives BETTER radio and light plant performance . . . smoother, steadier power flow. No wonder it is the only ideal battery for radios and light plants! Sell Monark Special Radio Batteries with new radios . . . and for old radios. They'll give you satisfied customers — and increased profits. Mail coupons for full details now! JL WSpecLaL l<adJuo BATTERI E 5 ' 4556 WEST GRAND AVE., CHICAGO WHY geticA PERFORMANCE FROM MONARK RADIO BATTERIES? / V Wing-nut terminals for easy connection eliminates use of battery clips. \l Extra-thick "super-process" pickled plates for longer battery life and greater power. V Special built-in hydrometer immediately tells condition of battery. V Genuine Port-Orford Cedar separators — strong, durable, will stand up under any condition. V One piece hard rubber case — three times the tensile strength of ordinary composition case. V Pre-Cycled — Every battery "broken in" at factory before shipping. V Unconditional guarantee. November, 1936 NATIONALLY ADVERTISED TO 2,000,000 HOMES! MAIL COUPON NOW! j MONARK BATTERY COMPANY I I 4556 West Grand Avenue. Chicago, Illinois ■ I Please RUSH full details and prices on your Monark Special Radio Battery. ■ Name Address City State I 53