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DONT EVER
SHAMPOO YOUR HAIR
without putting back the [ife shampooing takes out. Restore life, luster, manageability instantly !
If you hate to shampoo your hair because it flies all over your head and looks terrible for days, why don't you face up to the facts?
Every shampoo you try makes your hair too dry, doesn't it?
So what happens? After you shampoo, you have to wait two or three days for the natural beauty oils to come back. Then, just when your hair begins to look and act alive, it's
t^time for a shampoo again. Now isn't that silly! Half the time your hair is so dry you can't do a thing with it. Simply because modern shampoos wash all the beauty oils out of your hair and scalp !
But you aren't the only one who has this problem. Millions of women hate to shampoo their hair for exactly this same reason. That's why Helene Curtis invented suave Hair? dressing. And look what it does !
The instant you finish washing and drying your hair, rub a little suave over your palms, and stroke through your hair thoroughly. Then brush and arrange your hair . . . and look at the amazing difference!
Suddenly your hair combs, sets and arranges like magic! It's manageable ! No wild wisps. Dryness is gone !
A miracle has happened!
Your hair is silky soft, bursting with highlights . , . with the prettiest, healthiest-looking glow you ever saw !
And it stays wonderfully in place, without the slightest oily look or feel!
That's the miracle of Helene Curtis' beauty discovery — greaseless lanolin — now in new suave ... a hairdressing so wonderful that it makes your hair soft, beautiful, radiant and manageable in 20 seconds after shampoo !
So do as Helene Curtis tells you
"No matter if you are 16 or 60, don't ever shampoo your hair again without using suave to restore the beauty oils you just washed out. Do this, and I promise you your hair will be so beautiful, so satin-soft, so eager to wave, you'll get compliments galore!"
Start using suave today ! Choose the liquid or new creme suave, whichever type you prefer. Available wherever cosmetics are sold.
CopyrtaM 1955 H.CJ.
HELENE CURTIS
uave
HAIRDRESSING & CONDITIONER
Choose Liquid or new Creme
594 and $1
(plus tax)
"Trademark