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CHAPLIN PRAISES CBS
Color Television
"Terrific," "amazing" and "marvelous" were the words used by Charles Chaplin ( left) to express his wonderment at Columbia Broadcasting System's sensational new development of color television. The great film comedian was given a private demonstration of the device by its inventor, Dr. Peter C. Goldmarl<, CBS chief television engineer. At right is Gilbert Seldes, CBS director of television programs.
QOLUMBIA Broadcasting System's color television came in for high praise from one of the motion picture industry's greatest figures when Charles Chaplin described a demonstration as "terrific" and "a strikina argument
RADIO VARIETIES — JANUARY
for Democracy."
Mr. Chaplin, as guest of the CBS Chief Television Engineer, Dr. Peter C. Goldmark, was shown a comparative demonstration, color control and magnified vision. He sow a reel of color film tele
vised on black and white and color receivers standing side-byside and expressed his amazement in typical motion picture adjectives such as "terrific," "amazing" and "marvelous."
"Color seems to me," Mr. Chaplin said, "to be ten times as important to television as it is to the motion pictures, because in black and white television, you can't recognize the details of the picture clearly — and with color you can. With color your eye gets more for its money. I tried to keep comparing the two pictures, but I soon forgot about the black and white."
vVhen Mr. Chaplin learned that Nazi scientists had not only failed to produce color television, but officially had abandoned it as impossible, the man responsible for "The Great Dictator," which satirizes dictatorial control, said:
"The color television I have just seen is an American product, and is a striking argument for Democracy."
After the demonstration of blackand-white television alongside the CBS color method, Mr. Chaplin was initiated into the color control technique, with Dr. Goldmark extracting colors from the image on the television screen.
Then "magnified image" was explained with the great screen star getting a rare peep into the inner workings of the color scanning machinery and a close-up inspection of the newly developed lens which increases the apparent picture area of the television image by about 80 per cent.
After a tour through the laboratories, Mr. Chaplin warmly congratulated Dr. Goldmark on his developing color television and said:
"I think that now that you've got color, you can start television off on its right foot."
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