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18
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1^ \ \ f\ sa% ^^^^ Mutual is doing for the EXHIBITOR, w '/ / Ir)© Users of Mutual Service know that our pictures are the
best in the World. We propose now that the World shall know that we are producing the best pictures. Below is a fac-simili of a full page advertisement appearing in the Chicago Evening American. A hint to the wise is sufficient. SECURE MUTUAL SERVICE.
CHICAGO EVEHINO AMERICAN. OCTOSEB 21. 1»13.
Look for the Mutual Sign Before You Enter
Fly
-it Marks the Best Motion Picture
Enterteunment in the World!
TUST WATCH! Look for thi« «lgn right hi the entrance. FlniJ It tare befare you pay your J money. Fix It in your mind right now. When you see it go in confidently. Sit down and prepare to enjoy the most perfect, the most wondarful motion picture entertainment that it is possible to produce. You'll find it — this sign guarantees it It is a perfect protection of your pleasure. Whatever your expectations youH never be disappointed at the MUTUAL Movlea.
What This Sign Means To Youl
"yOU'VE noticed the big difference between »ome motion picture exhibitions and others. Some grip you hard right
At the Btart — hold your interest every minute — make you shake with laughter or thrill with emotion. You actually live the story you see on the curtain. Each film teema better than the one before. Money wouldn't biro you to leaTc until you'vo weo the whole program.
^^Thote were the MUTUAL Movlm yoa taw— the beet the whole world mffunU. They can't help but be. You han pftoo wished that you could pick out that kind of a show before you spent your time and money. Now tiiat power it yourti Whore you find the MUTUAL trademark you win find MUTUAL Movies — rntd perfect enjoyment,
m^jM' Which of These Theatres Is Nearest YOU?
Judge for Yourself ^Tonight!
ONE of the theatres in the list below is near your home. Find it and go tonight. If you've got a family — take 'em along. Take somebody anyway. There's too much fun to enjoy alone. Remember, eva7 MUTUAL productioa to passed bj the National Bo^ of Ceioonhip, theCanadlM Boanl of CeoKnaUp and oar own FSm Cen3on whole atandard of juilgmem la 1^
Get the habit and go every night. If there's a finer, more wholesome or lOore enjoyable way of spending an erening— weD, firanklj, we don't know what tt is.
And don't totget to insnr* your pleaswe by looking for the MXJTUAL trademark.
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SOUni WEST
Chicago — New York
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MUTUAL FILM CORPORATION
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