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When New Majestic puts iforth comedy, it's miglity funny comedy, and when we put forth melodrama, it's the strongest possible Itind of CONSISTENT melodrama. Sunday, Nov. 16th, we release "THE TOMBOY'S RAOE," which is just plain DRAMA based on a thrilling automobile race in which the New Majestic heroine wins. Tuesday, Nov. 18th, we release "L ARTICLE 47." in two reels, which is "strongest melodrama," and nothing else. There are TWO terrific trial scenes. All after the famous play, of course, and intended to bring out all the original realism, action and excitement. It's strong enough to set your patrons taliking for a week. Saturday, Nov. 22nd, we make no release, because "L ARTICLE 47" is a two-reeler and we "skip" the next release day.
FLORENCE ROBERTS" **SA?H0" Is tie Strowgest "Kind ©f a Brawmg Card
Because it HAS "DRAWN" everywhere. How simple! Merely figure that if Miss Roberts' "SAPHO" draws for his theatres, it'll draw for small ones, too. The picture is now a proven money-getter and there are a lot of fine box office records still to be made with it. If you know any of the tricks of successful exhibiting at all, you can't go wrong in showing a feature that people are anx'ious to see. All you want to be sure of is that the story is clean. The storv of our FLORENCE ROBERTS' "SAPHO" is clean all through!
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