Reel Life (Sep 1913 - Mar 1914)

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REEL LIFE Twenty-three "ELECTRA" PINK LABEL CARBONS The World-Wide ...Standard... Recognized everywhere by expert operators as the >very best projector carbon — •uperior to other brands in producing brilliant, steady, white light. Made from the purest raw materials carefully selected as to uniformity and light producing qualities. Their use insures clear well-defined pictures throughout the life of the carbon and their low resistance reduces current loss to a minimum. Hugo Reisinger Sole Importer United States and Canada 1 1 Broadway, New York There is only ONE road to WEALTH SAVING MONEY AND TIME There is but ONE road to SUCCESS Making Business Friends and Keeping Them The Automatic Ticket Selling and Cash Register WILL DO BOTH It saves leaks in the box office through any carelessness. It makes friends for your theater by passing them in quickly. Our Complete Illustrated Catalogue tells you all about it. It costs nothing to investigate. Write for Catalogue NOW. USED WHEREVER TICKETS ARE SOLD Automatic Ticket Selling and Cash Register Company Third Nat'l Bank Building, St. Louis, Mo. 1478 Broadway, New York Successful Business Many exhibitors do not know the theatrical business and do not know how to work up the human interest. Did it ever occur to you that all the great productions are advertised by making a great shout about the players who are to take the various parts? Why is this not true of the Movies? It is true. And, Mr. Exhibitor, you have a far better opportunity than the regular theatre to advertise your stars at a iniiiiuium cost. You should show in your lobby the pictures of the stars appearing that particular day. When you have your audience, assembled throw on the screen pictures of the stars appearing the following day. A legitimate theatre cannot do this. It is so easy and so inexpensive. Try this and see how you make daily repeaters. Manhattan Slide Co. 23 East 26th St. New York City.