Reel Life (1916-1917)

Record Details:

Title:
Reel Life
Date:
1916-1917
Publisher:
New York, Mutual Film Corporation
Volume:
Reel Life (1916-1917)
Leaf #:
000281
Language:
English
Collection:
Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Organ of the Mutual Film Company. Primarily promoted the films of Mutual producers (including Reliance, Keystone, and Thanhouser) to exhibitors. But read closely and you'll find equipment advertisements and examples of Mutual dissing its competitors, such as Universal. -- Eric Hoyt, 2014
Date Added:
April 04, 2024
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REEL-LIFE N2 56 released May 24 GOLFING ON WHEELS MUTUAL SUGAR IN DUSTR Y BAR0APW MOTORCAR PLOWING caviar-the Russian delicacy LONDON You Can Talk Rough Stuff Over a Telephone But Face to Face You Have to Deliver the Goods All of which means that an exhibitor can’t have anything put over on him in the way of talk when he is seeing it on his screen. When his own projec¬ tion machine is humming with a picture, the time to talk is past. The picture does all that. Now the answer is that the big talk for a Gaumont single¬ reel is being given by the pic¬ ture itself. “More prints” come the orders from the Mutual. “More pictures like Gaumont single-reels” come from “Bet¬ ter Films” Committees. “More Gaumonts” say the exhibitors. And the spectators who pay the bill are great Gaumont “fans.” They know that they see real pictures, not “fillers.” AND THEY ARE ASKING FOR M-O-R-E. Don’t forget, either, that the newspapers are mentioning Gaumont pictures by' name, picking them out for comment just as they do fivereel features. Ask any Mutual Branch about The Mutual Weekly, “Reel Life” and “Tours Around the World,” the three great Gaumonts. 6aamoot Co. FLUSHING, N.Y TOURS AROUND THE WORLD JP29 released May 2 2 CAOIZ-SPAIN ( r lAMERlCAN RIVER LIFE NEAR PARIS Gibraltar . MARTINIQUE <Ga(irr)amJ PARIS REEL LIFE — Page Eleven