Ross reports on television programming. (1949)

Record Details:

Title:
Ross reports on television programming.
Date:
1949
Publisher:
New York, N. Y. : Wallace A. Ross
Volume:
Ross reports on television programming.
Leaf #:
00017
Language:
English
Contributor:
University of Maryland, College Park
Sponsor:
University of Maryland, College Park
Coordinator:
Media History Digital Library
Date Added:
December 21, 2023
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QUIZZ-GAME SHOWS (Continued.) NBC ACT IT OUT Local; 6s30-7pm Sunday; SPONSOR J.B* Williams (Brushless Shaving Cream and Aqua Velva); AGENCY J. Walter Thompson; PACKAGER West Hooker, 2 W. 46; PRODUCERDIRECTOR Buz Kulik, JWT; DIRECTOR Ralph Nelson, NBC; EDITOR West Hooker; TALENT Casts of two B'way shows and MC; FORMAT Winning cast held over; new challenging cast each week. Audience sends in charades; COMMERCIALS Product given to contestants# PACKAGE $650 approx, for local only# AMERICANA QUIZZ E# Net; 9s30"lQPm Monday; SPONSOR Firestone Tire & Rubber Co#; AGENCY Sweeney & James; PACKAGER Martin Stone, 4 W. 58 St#; PRODUCER Stone; DIRECTOR Craig Allen; WRITERS Hal Schaffle, Jerry Coopersmith; TALENT Ben Grauer and teen-age panel; FORMAT Panel moderated by Grauer in schoolroom setting. Film, dramas, objects used to illustrate questions, all related to Americana; COMMERCIALS Film; PACKAGE $1500 (Variety). WHO SAID THAT? E. Net; 10:30-llpm Sunday; SUSTAINING; PRODUCER NBC Newsroom, Fred Friendly; DIRECTOR Warren Wade, NBC-TV; WRITER Fred Friendly; SIMULTANEOUS AM & TV; TALENT John Cameron Swayze, regular panel member, Robert Trout, MC, Kenneth Banghart, ANNOUNCER, and three guests; FORMAT Trout gives quotes, mostly recent news Panel answers# WPIX DRAWING GAME Local; 7:30-8pm Sunday; SPONSOR S.A# Schonbrun & Co, (Savarin Coffee) AGENCY Gumbiner; PACKAGER Kermit Schaefer; PRODUCER Schaefer; DIRECTOR Cledge Roberts; TALENT Rube Goldberg and four guests. John Tillman, MC; FORMAT Audience sends in ideas to be drawn and guessed by panel; COMMERCIALS Lives Pour coffee and chat about it. DRAMATIC SERIALS ABC WREN 1 S NEST Local; 7:15-7:30pm,T,Th,Sat; SUSTAINING; PACKAGER Sherling Oliver; DIRECTOR Tom deHuff , ABC; WRITER Virginia Sale; TALENT Sam Wren & Virginia Sale, their twins, Chris & Ginny; FORMAT Small town family life; SETS McNaughton; PACKAGE $1445# CBS THE GOLDBERGS E&W Net; 9-9 1 30pm Monday; SPONSOR General Foods (Sanka) starts March £8; AGENCY Young & Rubicam; PACKAGER Gertrude Berg; SUPERVISOR Ed Duerr, Y&R; PRODUCER Worthington Miner, CBS; DIRECTOR Walter Hart-CBS; WRITER Berg; SETS Rychtarik; CASTING Berg; TALENT Gertrude Berg, Philip Loeb, Larry Robinson, Arlene McQuade, Eli Mintz, others; FORMAT Family comedy set in the Goldberg apt., weekly theme; REHEARSAL TIME 18 hrs(5 on camera); PACKAGE approx. $7000. MARY KAY & JOHNNY E, Net, 9-9:30pm Wed; SPONSOR Whitehall Pharmacal Co. AGENCY Dancer-Fit zgerald-Sample for Anacin & Kolynos; Sullivan, Stauffer, Colwell & Bayles for BIsodol; PACKAGER Show Productions, 247 Park; PRODUCER Lester Vail,DFS; DIB-* Tom Hutchinson, DFS; WRITER John A. Stearns; TALENT John & Mary Kay Stearns and actors; FORMAT Domestic comedy based on actual life of stars; COMMERCIALS 3 on film: Anacin at opening; Kolynos at middle break; Bisodol at closing, each about 20 sec. SETS Ostrander, CBS. PACKAGE $2 500 (Variety) . DUMONT GROWING PAYNES E.Net; 8:30-9pm Wed; SPONSOR John Wanamaker; PRODUCER-Director Pat Fay; WRITER H. Guineas; SETS Rudy Lucek; TALENT Elaine Stritch, Edward Holmes, others; FORMAT Domestic comedy of youthful couple; SET apartment; COMMERCIALS Between-acts display of Wanamaker products. NBC THE HARTMANS E. Net; 7:30-8pm, Sun; SPONSOR Textron, Inc; AGENCY J. Walter Thompson; PRODUCER-DIRECTOR Harry Herman; WRITERS Frank Wilson, Ted Luce; TALENT Paul & Grace Hartman and others; FORMAT Domestic comedy with weekly situation; COMMERCIALS Lives Engaged girl selecting trousseau( secured by Endorsement s, Inc. ); Films display of fabrics with models and label prominent; SETS In and out of house in country; PACKAGE Approx $8000. ADD DUMONT A Woman To Remember (See Pa^e l6) * • ‘ ■“* ' ■ " * • * f . • QUIZZ -GAMES SHOWS fl2) -Page 8 DRAMATIC SERIAIS ( 6)