Ross reports on television programming. (1950)

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WOR-TV COVERS TEE DODGERS FOR SCHAEFER BEER Marked by Innovations in Camerawork & Commercials Although seme amazing progress has been made in all fonng of tele¬ vision sports coverage, perhaps the most obvious and noteworthy is the way in which the handicaps of baseball's spacious parks and widely distributed players have been overcome* Various contributing factors include the fabulous Zocanar lens, additional cameras, better facilities provided by park owners, larger viewing screens which pick up more detail, and most important experience. .. .the development of visual tech¬ niques through trial and error, and the close harmony of operation between announcer and camera director. While smaller stations are still largely restricted to the limita¬ tions of two camera coverage (one behind home plate and the other between home and first base), telecasters in New York and other major league cities are doing things with from four to seven cameras that were never equaled by bleacher viewing. WOR-TV* s coverage of the Dodger games for Schaefer Beer is setting a fine example with respect to camerawork and sports commercials. SPONSOR: F & M Schaefer Brewing ASST DIRECTOR: John Horstmann AGENCY : B.B.D.&O. ANNOUNCERS : Red Barber SUPERVISOR: Walter Tibbals, BBDO Connie Desmond DIRECTOR: Ralph Giffen, WOR-TV Vince Scully STAFF: 5 cameramen, 1 relief, 2 video shaders, 1 audio man, 2 assistants from the agency who work with the commercials. CAMERA PLACEMENT is dependent upon the physical setup of the park. Working in the comparatively close confines of Ebbets Field, director Ralph Giffen who is a veteran of a two camera setup at WBZ-TV Boston, is able to make the most ef¬ fective use of four cameras for play-by-play. In addition, he has control over the 1 camera used in the commercial booth, while his assisstant John Horstmann handles the two cameras covering Happy Felton's Knrthol* Gang before the game ( Curtiss Candy) and Bob Edge's Clubhouse Quiz after the gpme (Ehler's Coffee). Giffen, who never gets to actually see a game in the flesh, works from a control booth high in back of home plate, staying in touch with his cameras by microphone and buzzer. He's devised the following camera setup: Camera #1 Camera #2 Camera #3 Camera #4 ROSS REPORTS Over the 3rd base dugout; it's equipped with the Zoomar for the day games; its Job is to spot outfield catches, as well as the introduction of lefty batters, bullpen workers, & the scoreboard. Set in the broadcasting booth above home plate, this is the basic camera, used for the pitcher-catcher shot, as well as for follow¬ ing the ball and for getting a wide angle view of the park. Located between 1st base and heme plate, this camera follows the baserunner, picks up foul balls, spotlights the pitcher and the visiting bullpen, and covers the left side of the infield, (eithei #1 or #3 are expendable, but it is an asset to have them both). Adjacent to the Dodger dugout between home and 1st base, this camera is an innovation this year. It serves to introduce right handed batters, gives closeups of the pitcher, and covers plays at the plate — giving the ground level approach. pase 17 _ WOR-TV COVERS DODGERS (more)