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LAST WEEK'S ARRIVALS, CHANGES (Continued)
NBC - Industry on Parade; 12 :50-12:45pm Saturdays; feature newsreel series produced by the NBG-TV News Dept under supervision of the NAM Radio & TV Dept under G. W. Johnstone. Currently on WNBT and 44 other stations through 1951.
UN Stamp Cluh; 12:45-1 :15pm Saturdays; moved from Sunday noon slot (see below)
Uncle Sam’s Story; 12:45-1 :15pm Sunday; on WNBT only; documentary films on government agencies, introduced by Walter Abel; Production Supervisor George Wallach NBC; replaced UN Stamp Club.
PIX - Sunset Star Theater: 5-5 :30pm Saturdays; on WP1X only; juvenile talent show MC'ed by 12-year-old Lenn Dale; Sponsor Sunset Appliance Stores & General Electric Appliances; Agency Nathan Fein Adv; Packager George Scheck Television Productions.
Jackie Robinson’s Sports Classroom; 7 : 15 -7 : 30pm Thursdays; on WPIX only; Jackie Robinson demonstrating sports pointers to studio ’’classroom" audience of young fans; Director A1 Hartigan PIX; Asst Director Jack Felice PIX.
WOR - Weather Review; 7-7 :05pm Monday -Fridays; cn WOR-TV only; Frank Forrester discussing weather developments.
FUTURES
Dec 24 — CBS - Starts a new schedule of childrerfs shows on Sunday mornings; this
time was formerly dark; all shows local.
Hoofbeats; 10-llam; series of "Western films.
Chuck Wagon; 11-11 :50am; returns to CBS after 2 week hiatus in new time spot.
Ship Ahoy; 11 : 50 -12 :30pm; Mac Perrin on a mythical voyage to different parts of the globe; Producer-scripts Madge Tucker; Director Jon Fogei CBS; on Jan 7 Bosco through Robert W. Orr Assoc picks up tab for let half-hour.
Let's Live; 12 :30-12 :45pm; Bill Leonard giving hints on how to spend leisure time; Sponsor Macmillan Co; Agency Atherton & Currier, Inc; Packager Paul De Fur.
Dec 25 — ABC - Faye Emerson Show moves from CBS to 7:15-7 :30pm Mon, Wed, Fri time
to 40 odd ABC-TV stations; Sponsor Pepsi -Cola; Agency Blow; same production staff headed by Gil Fates.
CBS - Christmas Day Festival; 5 -6pm; one-shot featuring dramatized version of "Tubby the Tuba", "Snow White" and other children's tales;
Sponsor Longines-WIttnauer; Agency Victor A. Bennett; Producer Alan Cartoun; Director Ted Estabrook.
NBC - Hansel & Gretel; 2 -5pm; second in the NBC opera series; featuring Virginia Haskins, David Lloyd, Claramae Turner; Production Super¬ visor Samuel Chotzinoff; Conductor Peter Herman Adler; TV Director Charles Polacheck; Asst TV Dir Kirk Browning; Sets & Costumes Henri Crayon.
Dec 26 — CBS - Tales of the Black Cat renewed for nine additional weeks by the
N.Y. Ford Dealers via J. Walter Thompson; 10:50-llpm Tuesdays; dramatic films specially prepared for television.
ROSS REPORTS
page 5
FUTURES