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ON TELEVISION
INCLUDING
DECEMBER 24-30, 1956
THE TELEVISION INDEX
VOLUME 8
NUMBER 52
PRODUCTION • PROGRAMMING • TALENT
EDITOR: Jerry Leichter
551 Fifth Avenue • New York 17 • MUrray Hill 2-5910
PUBLISHED BY TELEVISION INDEX, INC.
= WEEKLY REPORT
A FACTUAL RECORD OF THIS WEEK’S EVENTS IN TELEVISION PROGRAMMING
The Editors and Staff of Ross Reports
BEST WISHES FOR A HAPPY HOLIDAY SEASON
from
Received
°EC 2 4 1956
K3S G£W£RftL U8RARV
THIS WEEK - KETWORK DEBUTS & HIGHLIGHTS
Tuesday (23 )
ABC -CBS -NBC 6-7pm EST; SPECIAL Hungarian Relief Benefit Shov LIVE from NBC’s Ziegfeld Theatre (NY), via WRCA-TV to the NBC net, WABC-TV to the ABC net, WCBS-TV to the CBS net. § Sustaining, public service. § Pkgr ABC, CBS, NBC Public Affairs Depts(NY); Prod Fred Coe; Dir Arthur Penn; Assoc Prod Bill Nichols; Music Cond Harry Soenik; Sets Willis Connor; Costumes Consuela Gana; Writer David Karp; Unit Mgr Paul Jacobsen. § Special three -network benefit simulcast variety program in behalf of the Hungarian Emergency Relief Organiza¬ tion, supervised by George Wolf, (v.p. of Ruthrauff & Ryan, Inc.) originator of the .projeat, Program hosts will be Arlene Francis, NBC; Garry Moore, CBS; and John Daly, ABC. The program will feature top stars from current Broadway musi¬ cals. The cost of the show’s production will be shared by the three networks,
Thursday (27 )
ABC 10-10 :30pm EST; DEBUT Air Time ’37 LIVE from WABC-TV (NT), no. of sta¬ tions indefinite, § Sponsor U. S. Air Force Reserve thru Bozell & Jacobs, Inc. (Reserve underwrites show cost, ABC gives time as public service), § ProdAllan Stanley(BScJ); Dir Hal Davis; Music Dir Elliot Lawrence; Writer Harvey Orkin. § Musical -variety show starring Vaughn Monroe as m.c. and vocalist, with guest singers and variety acts each week. The program replaces Ozark Jubi¬ lee in this time spot, with latter moving to Saturday, 10-10 :30pm EST, effective Dec 29.
Saturday(29)
CTPN 4-4 :30pm PST; RETURN Santa Anita Feature Races LIVE from KNXT(LA),
18 stations live CBS TV Pacific Network. § Sponsor Union Oil Company of California thru Young & Rub i cam, Inc (LA). Pkgr CTPN (LA); Prod Donald Hine; DirDonald Cook. § Santa Anita's feature races, presented each Saturday thru March 9, 1957 > with Hal Moore describing the running and Gil Stratton handling color.
Page 118
THIS WEEK(More)
ONE OF THE REGULAR SERVICES OF ROSS REPORTS ON TELEVISION
Copyright 1956 by Television Index, Inc.
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Service includes: Unlimited telephone and mail information service, except research; weekly reports on current television production, programming; talent movements; annual industry directories; periodic reports on special aspects of television; and The Television Index card file.