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THIS WEEK(Cont'd)
Sunday (June I)
ABC The Baseball Corner (Cont'd from previous page): thru Knox Reeves Advert¬ ising, Inc (Minn); Institutional Anncr Rev Boh Richards.
§ PKGR Sports Programs, Inc(Chi); Prod James J. Colligan; Dir Carl Tubbs; Editor Leo Fischer.
CBS 1-approx 3:30pm NYT (premiere). Weekly; DEBUT Sunday Game of the Week LIVE from Phila (premiere), no. of stations not available (not carried in any major league team city area). § Telecasts of major league baseball teams in games involving home appearances of the Chicago White Sox, Cleveland Indians, Philadelphia Phillies, New York Yankees and Baltimore Orioles. None of the tele casts will be seen in any major league team city.
§ SPONSORS One-half each game: Falstaff Brewing Co thru Dancer-Fit zgeraldSample, Inc (NY); Acct Exec Edmund Burke. One -quarter each game: ColgatePalmolive Co (Various Products) thru Ted Bates & Co., Inc(NY). One-quarter each game: Philip Morris, Inc (Marlboro Cigarettes) thru Leo Burnett Co., Inc (Chi). PKGR CBS Sports (NY); Prods 8c Dirs Hugh Beach, Joe Gallagher, Pete Molnar.
CBS 6-6 :25pm NYT (3-3:25p*n LAT), Weekly; RETURN The Search FILM; to the
net. (Replaces The Last Word, which moves to 5-5 :30pm NYT & LAT, effective this date). § Re-runs of the documentary series concerning advance research in progress at leading universities. The series returns for 17 weeks. Origin¬ ally it appeared for 26 weeks on the net from Oct 17, 1954 thru April 24, 1955.
§ Sustaining.
§ PKGR CBS Public Affairs (NY); Prod Irving Gitlin; Assoc Prod Stephen Fleischman; Dir Heinwar Rodakiewicz, Franklin Schaffner, others; Film Eds Sid Katz (supervising), Ralph Rosenblum; Writers Stephen Fleischman, A1 Wasserman, Arthur Zegart, others; Narrators Charles Romine, Walter Cronkite, Eric Sevareid
NBC 3-4pm NYT (12noon-lpm LAT), this week only; SPECIAL The Big Issue LIVE from Washington; to the net. (Preempts Youth Wants to Know, 3-3 :30pm NYT (12noon-12 :30pm LAT). § Third and last program this season for this special series (first was on Sept 10, 1957j second was on May 11, 1958). Debate and discussion with Lawrence Spivak as moderator will explore "Religion and the Presidency". A panel of four will discuss the subject during the first half of the program and three newsmen will question panel members during the second half § Sustaining.
§ PKGR NBC Public Affairs with Lawrence Spivak; Prod Lawrence Spivak.
NBC 7-7 :30pm NYT 8c LAT, Weekly; RETURN Noah's Ark FIIM (COLOR); to the net.
Replaces My Friend Flicka, last show May 18). § Re-runs of the series based on the experiences of two veterinarians and the animals they treat, with Paul Burke as Dr. Noah McCann and Vic Rodman as his partner. Dr. Sam Rinehart. The series was previously seen on the net from Sept 16, 1956 thru Feb 26, 1957.
§ Sustaining.
§ PKGR & Film Prod Mark VII Ltd., produced at Republic Studios, Calif. (NBC now controls the series); Prod 8s Dir Jack Webb; Assoc Prod Olan Soule; DirHarry D'Arcy; Music Dir David Buttolph; Writers Jack Webb, Frank Burt.
THIS WEEK - REGULAR NETWORK SPECIALS
CBS High Adventure With Lowell Thomas (7 one -hour programs, various times) May 28, Wed, 10-llpm NYT (9 -10pm LAT); FILM, "Inside Morocco, " with Lowell Thomas as host and guide. § Seventh and last program of the season's series.
OTHER NETWORK CHANGES 8s ADDITIONS
CBS France At the Brink; SPECIAL May 25; Sunday, 6-6:25pm NYT (3~3:25pm LAT), this date only; LIVE 8s FILM from NY 8s Washington; to the net. A report on forces and events that have contributed to the present crisis in France.
TELEVISION INDEX 5/26/58--6/1/58 Page 44 OTHER NET CHANGES