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ROSS REPORTS -TELEVISION INDEX
MAY 18-21* , 1959
PROGRAMS • ADVERTISERS • TALENT
VOLUME 11 NUMBER 20
EDITOR: Jerry Leichter
WEEKLY REPORT
THIS WEEK - METMORK DEBUTS & HIGHLIGHTS
Monday (May 18)
CBS 8-9pm NYT & LAT, this date only; SPECIAL America Pauses for the Merry Month of May LIVE & TAPE & FILM; from NY and recorded at various places; 185 stations net and delayed. (Preempts The Texan, 8-8 :30pm, and Father Knows Best, 8:30-9pm). § Music and comedy program,, with Burgess Meredith as host to sing¬
ing, dancing and comedy stars whose acts were recorded in various places through¬ out the country (see page A for cast credits).
§ SPONSOR The Coca-Cola Co thru McCann -Ericks on, Inc (NY); Acct Exec George Kern. § PKGR McCann-Erickson, Inc (NY); Prod Barry Wood; Dir Sid Smith; Location Dirs Smith, Irving Jacoby, Lee Tredanari, Ron Winston, Charles Christensen;
Assoc Dir Ed Waglin; Music Dir & Composer Harry Sosnik; Music Arranger Luther Henderson; Sets Gary Smith; Costumes Leslie Renfield; Choreog Carol Haney;
Prod & Dir & Writer for Teddy Rooney Irving Jacoby.
.. 5(5 ^tFifth Avenue • New York I 7 • MUrray Hill 2-59 1 0
PUBLISHED BY TELEVISION INDEX, INC.
* v 1 8
Tuesday(May 19)
CBS 3-^pm NYT & LAT, irregular series; DEBUT Woman I FILM (premiere filmed in Chicago); to the net. (Preempts The Big Payoff, 3-3 :30pm, and The Verdict Is Yours, 3:30-l*pm, this date only). § Special series of programs aimed specifi¬ cally at the daytime viewing audience, exploring matters of greatest interest to women. The first program with Claudette Colbert as hostess and narrator, is a study of the trend to ever-younger marriages. Future programs to be announced.
§ Sustaining.
§ PKGR CBS Public Affairs(NY); Prod James Fleming; Assoc Prod Richard Siemanowski; Dir Michael Zeamer; Prod Mgr Morton Helig; Camera Martin Barnett, Art Hoag; Consultant Helen Valentine; Writers James Fleming, Richard Siemanowski; Research Edith Luray.
Wednesday (May 20)
NBC 9 -9 :30pm NYT & LAT, Weekly; DEBUT Kraft Music Hall Starring Dave King LIVE (COLOR) from NY; 1^2 stations live and tape. (Replaces Milton Berle Starring in the Kraft Music Hall, last show May 13). § Comedy-variety show,
starring English comedian Dave King, with a guest star each week, backed by a group of six dancers and a mixed chorus of eight. This is a summer series.
§ SPONSOR Kraft Foods Div, National Dairy Products Corp thru J. Walter Thompson Co ( Chi); Acct Exec Thomas H. Wason.
§ PKGR Roncom Productions, Inc(NY); Prod Nick Vanoff; Dir Grey Lockwood;
Music Dir Vic Schoen; Sets Don Shirley; Choreog Bill Foster; Prog Anncr Ed Herlihy; Writers S. C. Green, R. M. Hills.
Friday (May 22 )
NBC 8 -9pm NYT & LAT, this date only; SPECIAL Kovacs on Music TAPE, recorded in LA; approx 193 stations net and delayed. (Preempts Ellery Queen). § Music -comedy program, starring Ernie Kovacs, his wife Edie Adams, Louis Jourdan and singer -actor James Darren.
§ SPONSOR Renault, Inc thru Needham, Louis & Brorby, Inc (NY); Acct Exec John Brook. (Continued on next page).
TELEVISION INDEX 5 /l8/59"5/24/59 Page k2
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