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THIS WEEK NETWORK DEBUTS
SUNDAY SEPT 10
ABC
AMERICAN FOOTBALL LEAGUE GAMES (Cont'd from previous page):
SPONS: § Pabst Brewing Co thru Kenyon & Eckhardt, Inc (Chi). § Carling Brewing Co., Inc (Beer) thru Liller, Neal, Battle & Lindsey, Inc (Atlanta). § Phillips Petroleum Co thru Lambert & Feasley, Inc (NY). § Mobil Oil Co thru Ted Bates & Co., Inc (NY). § The Elec
ric Autolite Co thru Batten, Barton, Durstine & Osborn, Inc (NY). §
Keystone Camera Co. , Inc thru The Bresnick Co. , Inc (Boston) §
Sun Oil Co thru William Esty Co., Inc (NY).
PKGR: ABC Sports (NY); Prods Jack Lubell (East), Mac Hemion (West); Dirs Andy Sidaris (East); Jim Holmes (West).
HISTORY: Debut, Sept 11, 1960; seasonal. Return, Sept 10, 1961.
STATIONS: 130 stations net.
THIS WEEK Specials & Highlights
SATURDAY SEPT 9
CBS
9:30pm-12midnight NYT THIS DATE ONLY Preempts Have Gun Will Travel, and Gunsmoke.
SATURDAY SEPT 9 and SUNDAY SEPT 10
NBC
5 :30-7pm NYT
2 ;30-4pm LAT THESE DATES ONLY Preempts Capt Gallant. Sat; This Is NBC News and Meet the Press. Sun.
MISS AMERICA PAGEANT LIVE from Atlantic City
Telecast of the finals and the selection and crowning of the 41st annual Miss America in Atlantic City's Convention Hall. Don McNeill will be anchor man-host and Marilyn Van Derbur will be TV hostess. Bert Parks is the on-stage m.c. for the pageant.
SPONS: § Philco Corp thru Batten, Barton, Durstine & Osborn, Inc (NY). § Pepsi-Cola Co thru BBDO (NY). § Toni Co thru North Ad¬
vertising, Inc (Chi). § Oldsmobile Division, GMC, thru D. P. Broth¬ er & Co. (Detroit).
PKGR: CBS-TV (NY); Prod Paul Levitan; Assoc Prod Clarence Schimmel; Dir Vern Diamond; Continuity Craig Gilbert; Miss America Pageant Prod Alexander Cantwell.
NAT'L SINGLES TENNIS CHAMPIONSHIPS LIVE (COLOR) from NY Former tennis champion Bill Talbert and sportscaster Bill Stern are the commentators for the two-day coverage of the final rounds of the 81st annual championships at the West Side Tennis Club, Forest Hills, N. Y., covering men's semi-finals and men's and women's finals. SPONS: Sustaining.
PKGR: NBC Sports (NY); Prod Perry Smith; Dir Ted Nathanson.
Other Network Changes & Additions
CBS Joint Appearance; SPECIAL Sept 7, Thursday, 10-1 lpm NYT & LAT; LIVE from Washington, D.C., to the net. § Sustaining. § Second in an irregular series of special programs , featuring joint interviews with prominent individuals of different views (see page 79). This second program features Senator Stuart Symington (D., Mo.) member of the Senate Foreign Relations Committee, and Representative Walter Judd (R., Minn. ) member of the House Foreign Affairs Committee; interviewed jointly by a panel of CBS News correspondents. § PKGR: CBS News, Public Affairs Dept.; Prod Warren V. Bush.
NBC Report from Moscow; SPECIAL repeat Sept 3, Sunday, l:30-2pm NYT; FILM, to the net. §
Repeat showing of a special religious report as part of the three times a year religious program series. The Southern Baptist Hour . This program was originally presented on April 30, 1961 (see page 47).
True Story (Sat, 12noon-12 :30pm NYT) Last show. Sept 9.
TELEVISION INDEX
Page 84
9/4/61 — 9/10/61