Ross reports -- television index. (1962)

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ROSS REPORTS -TELEVISION INDEX April 9-15, 1962 VOLUME 14 NUMBER 15 EDITOR: Jerry Leichter htr(jt PROGRAMS • ADVERTISERS TALENT 55 I Fifth Avenue • New York 17* MUrray Hill 2-5910 APR 9 1962 PUBLISHED BY TELEVISION INDEX, INC. WEEKLY NETWORK RETORT ubraw THURSDAY APRIL 12 CBS 9:3010pm NYT & LAT, RETURN WEEKLY SERIES Replaces The Getrude Berg Show, last show April 5. SATURDAY APRIL 14 CBS 1:15pm to concl NYT; 10:15am to concl LAT (premiere only) RETURN WEEKLY SERIES Saturdays and Sundays NBC 2pm to concl NYT; 11am to concl LAT (premiere only) RETURN WEEKLY SERIES Saturdays and Sundays THIS WEEK NETWORK DEBUTS ZANE GREY THEATRE FILM Ralph Bellamy is host for reruns of films that were previously seen on the net as part of Dick Powell's Zane Grey Theatre, Western drama anthology series. SPONS: General Foods Corp (Jell-O, Jell-O puddings, fillings; Dream Whip) thru Young & Rubicam, Inc (NY). PKGR & Film Prod: Four Star-Zane Grey Productions at Republic Stud¬ ios, Hollywood, Cal.; Prod Hal Hudson; Dirs & Writers Various. § No longer in production. HISTORY: Ralph Bellamy was host for a similar group of films shown on the net, Aug 3-Sept 28, 1961, under the title Frontier Justice. STATIONS: 99 stations net, 49 delayed. BASEBALL GAME OF THE WEEK LIVE from Detroit (premiere) Live from various cities Telecasts of major league baseball games for 25 Saturdays thru Sept 29 and 22 Sundays thru Sept 9. Telecasts are not carried in major league cities or in those minor league cities where a game is in progress. Dizzy Dean and Pee Wee Reese are the regular announcers. SPONS: Falstaff Brewing Corp thru Dancer-Fitzgerald-Sample, Inc (NY). § Philip Morris, Inc thru Benton & Bowles, Inc (NY). § General Mills, Inc thru Knox Reeves Advertising, Inc (Minn). § Carter Pro¬ ducts, Inc thru Sullivan, Stauffer, Colwell & Bayles, Inc (NY). § Col¬ gate-Palmolive Co thru Ted Bates & Co., Inc (NY). § Bristol-Myers Co thru Doherty, Clifford, Steers & Shenfield, Inc (NY). § Simoniz Co thru Dancer-Fitzgerald-Sample, Inc (NY). § J. B. Williams Co thru Parkson Advertising, Inc (NY). PKGR: CBS Sports (NY); various production crews for various cities. STATIONS: 157 stations net. MAJOR LEAGUE BASEBALL LIVE from NY (premiere) Live from various cities Telecasts of major league baseball games for 25 Saturdays thru Sept 29 and 25 Sundays thru Sept 30. Telecasts are not carried in major league cities or in those minor league cities where a game is in pro¬ gress. Joe Garagiola and Bob Wolff are the regular announcers. SPONS: Anheuser-Busch, Inc thru Gardner Advertising Co (St. L.). § § DX Sunray Oil Co thru Gardner Advertising Co (St. L.). § Jos. Schlitz Brewing Co thru Post & Morr, Inc (Chi). § All are regional. PKGR: NBC Sports (NY); Prods Perry Smith, Lou Kusserow; DirHarry Coyle. STATIONS: 105 stations net. THIS WEEK Specials & Highlights MONDAY APRIL 9 ABC 10-10:30pm NYT & LAT THIS DATE ONLY Preempts first half-hour Ben Casey, this date only HERE'S EDIE TAPED in NY Nlusical variety show starring singer-comedienne Edie Adams, with guest stars Dick Shawn and Andre Previn. The program will feature music of George Gershwin and Kurt Weill. SPONS: Consolidated Cigar Corp (Muriel Cigars) thru Lennen & Newell, Inc (NY). PKGR: ABC -TV with Edie Adams; Exec Prod David Oppenheim; Prod & Dir Barry Shear; Assoc Dir Getrude Tipper; Music Dir Peter Matz; Sets John Dapper; Costumes Enke; Choreog Donald Saddler; Writer David Cox. STATIONS: 178 stations net. TELEVISION INDEX Page 32 4/9/62--4/15/62