Screenland (Apr–Sept 1923)

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Write for Free Trial before this liberal offer is withdrawn Portraiture Artists Edwards-Hostetler Studio 7th at Grand Ave. SEVENTH PROMENADE BRACK SHOPS Los Angeles, Cal. RECENTLY ar Mintfle short ! drcami this * tunc. Yon can b of inHtroction wi wi< paid $181)0 for a to toll the Htorit-H of hor er way to fame and forA new practical course nintc rUfnt in your own jrnc-d by eminent writer!* oklet "How t» Write .„..on«--thc boot " Special offer now being made. Write Today-Now! HOOSIER INSTITUTE, Short Story Dept. Dept. 206 Pt. Wayne, Indiana Flirting With Fads (Continued from page 58) the films, they instigated the custom of attending "first nights." Now, when a legitimate stage play is tried out in Los Angeles or a picture premiere is scheduled, all stardom is there to see and be seen. And the fad for "little theatre" clubs has taken a firm hold on Hollywood. The Mummers began giving playlets in a reconstructed barn, while the Community Players, struggling for funds, turned a California bungalow into a tiny little playhouse. The Writers' Club tries out plays in its own beautiful clubhouse. A beauty shop is indeed lucky if a certain star' likes the place. The news is soon noised around, and the shop is swamped with business. If a popular star has her hair cut, wholesale bobbing begins. Henna supercedes peroxide in the same fashion, and clay packs sent from the crater of Vesuvius become the fad instead of facial massage. The faddists patronize other kinds of shops in the same manner. If the flowers for a certain dinner were not sent from "So-and-So, the florist," the dinner simply isn't smart. If your shoes do not come from Blank's, they're all wrong ! A La Carte Diets Then there are eating fads. Rolls must be French, or they are declasse. Can you imagine an artist ordering zweiback ? Ice cream must be French, too, and coffee must be Turkish, dishes must arrive in a Russian samovar. Spaghetti and ravioli are in g standing, for they hark back to days in Greenwich Village. Home brew recipes travel about in waves. Dui January, everyone follows one recipe, while by the time Feburary comes around, a new and better recipe is circulated by underground wireless. One fad of long duration has always associated itself with hen They must be athletic. To be a fearless horseback rider and thoroughly accustomed to jumping from moving, freight trains assured one of a mc contract ten years ago. Today, the fad for boxing is on. Golf and tei had their day. The ultra now indulge in polo. Swimming has always been popular, whether it consists of tossing a medicine ball at Crystal Pier or gossiping beneath a big orange pa sol. To stride up Hollywood Boulevard without a hat proves you belong to the intimate life of the little village The Copy-cat Villagers The studios themselves fall 1 fads harder than any native village Remember the rage for the overia' dissolve? And witness the day of tb iris to introduce the hero and th, closing of the iris to end the stbnt Then, back in early days, someone discovered that by cutting the film, in short pieces, and flashing from (Continued on page 97) Hollywood's Old Maids (Continued from page 92) $1800 for a Story! rest. Maybe they had to, to keep the women from pestering them. Rudolph Valentino must have had an awful time, fighting off the ladies. And now there's Charlie Chaplin, with bold ladies climbing right into his pajamas when he isn't looking. You can get a sweet picture daddy to own up to his family, any time. In fact, you can't stop them. He is so naively proud of them. Take Bryant Washburn, for instance ; he's so proud of Sonny that he'd simply burst if he couldn't talk about him. Then there aie Theodore Kosloff, William Desmond, Tom Mix, Jack Holt and Harry Carey — nothing can keep them from garnering in the wives and kids when the good obi camera begins to grind. But what chance has Alice Terry to pull the old maid stuff, with Rex Ingram around? And unless goes to Timbuctoo, what opportuniiv has Clara Kimball Young to spr< the spinster talk? Not as long as the breath remains in Jimmy Youn body. But just between you and me, being an old maid is merely a state oi mind. Not all old maids are womph. Btlt that's another story. 94