Screenland (Oct 1923-Mar 1924)

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OSBORNE CO. 220 Fifth Avenue Established riri New York I am just another film-goer who deplores the fact that should a player contribute something worth while to the screen they are invariably signed up with some company for a period of years, and so often are slowly, but surely killed simply through unintelligent casting. Dorothy Gish is an excellent example. Remember her brilliant work in Hearts of the World? Because she made a name for herself in that production, she was at once signed up and "starred." And what happened? I almost lost sight of this talented girl, and when I did see. her she was struggling through absurd pictures like Peppy Polly, and Battling Jane parts that would strifle a genius. It is only this year that Dorothy came into her own with her superb work in Fury. Here is the type of role she should always be given. Dorothy is not an ingenue, she is a "Type" and especial care should be given players of this run to get them the parts most suited to their own peculiar genius. Then there is May McAvoy. In Sentimental Tommy she won recognition overnight. And because she showed talent she was at once awarded a nice starring contract from Paramount. We all know the result. Kept off the screen for several months, she was cast as background for Agnes Ayres in Clarence. She stole the picture. Then came The Top of Neiv York. May was horribly miscast here. Imagine Grizel with a blonde bobbed wig looking too cute for words, if you can. So May struggled on. She acored again in Kick In. I hear that she is to freelance. I am glad, because as a freelance, she will have a better chance to find herself. Nita Naldi, whose brilliant Dona Sol brought her fame, is another star continually miscast. A few more of these silly society vamp type of roles will ruin her completely. And Betty Compson, who won fame as Rose in The Miracle Man. What cheap, shallow roles have been her lot since then. Till now I rate her with my fairly good players, — through no fault of her own. Then there is Leatrice Joy, who gave us the uniorgetable Lydia Thome. Since then she has had only one good part, with Neilan in Minnie Leatrice is one of the screen's finest dramatic actresses and some day, with the right role she is going to prove it. And so I could go on through the list. And what is at the root of this evil? There are several things, but first and foremost is the star system, which I am glad to see is on the decline. The players are bonded to a certain company at a good salary for a number of years. They are given a lot of publicity to "put them across." This system is responsible for so much mis "I'm making real money now" "|p|EE that coupon? Remember the day you urged me to send it to Scranton? It was the best thing I ever did. "Mr. Carter called me in to-day. 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