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SCMEENLANB
$10.00 For a Letter From You
Send in your thoughts on the movies and the Editor will pay $10.00 for the best letter he receives. Every other letter printed will be paid {or at space rates.
"Constructive Criticism"
The Editor invites the readers of Screenland to send in letters of criticism. Tell us exactly what you think about the films.
It does not matter whether you discuss the latest film to be released or whether you discuss films of an older vintage. If the point that you make is a good one, the other movie fans will be interested.
But—
How easy it is to wield the hammer. There are few individuals indeed( who do not enjoy themselves in criticism concerning somebody else. This criticism is very valuable, even to the party criticized. But it can be more valuable, if, instead of tearing down with the hammer of criticism, that some construction work be done. Constructive criticism is the most helpful variety of fault-finding.
Let us hear what you can say regarding the faults of the films with, perhaps, some suggestions for their improvement. For example, probably some time ago, someone wrote to Charlie Ray and told him just what they thought of him, but they sweetened it by saying that in a country boy part he is one of the greatest actors on the screen. The result is that we are to have Charlie Ray in some more country boy parts. This is constructive criticism.
There is only one type of critic who can knock the films and get away with it and that is the skillful satirist whose jabbing pen is dipped in the ingratiating ink of wit and burlesque.
Well, perhaps you are one of these.
Address your letters to The Editor's Letter Box, Screenlaxd, 145 W. 57th St., New York City.
11
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