Screenland (May–Oct 1927)

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Showed that tsther <£ Posed especially for SCREEN' LAND by Esther Ralston. C[ Esther's personal preference was a lovely evening coat with a white fox collar vastly becoming. HERE has never been a time within the memory of man that women didn't deck themselves up one way or another and that men didn't get just as great a kick out of it — if they didn't have it to pay for," said Esther Ralston one afternoon when we were walking down Fifth Ave nue on what started out to be "strictly a window-shopping tour". "Yes," said I, "And some people might snort at that idea and they might even trumpet at the suggestion that all who wear clothes were first led to do so in a spirit of make believe — pretending to be something they were not. At first that is." "Then as time went on a few people began to think it was in the cause of decency," Esther laughed merrily, "I tell you! . the fun, and the trouble, began in earnest then. Even in this day and age hundreds of people a year die in the fields of South America because a few mistaken souls have made the natives self conscious about their bodies and insist upon their wearing clothes; with the result that when the daily rain comes their clothes get wet and take some time to dry, and shortly thereafter they contract malarial fever. In the old days the rain soon dried off on their naked bodies under the brilliant sunlight that followed and all was well. Incidentally it is said that with the advent of clothes immorality among the natives has grown apace. But that is neither here nor there." "No," bubbled I, "The fact remains that we do wear clothes and revel in them. I've never been to Paris but the shop windows there couldn't possibly be more aggravating to the feminine mind and de' vastating to the pocket book than the windows in our own New York. It is villainous the way they get them up. And try and pass 'em! Gosh! Look at that!" They took me home in an ambulance but I think Esther bought the whole window. a Iston SOMETHING ON SOLOMON D ALL HIS GLORY C[ Everything about this coat is new — from its material of Paris velour to the trimming of Paris imported \id in stenciled ejfect. 67