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Have you ever been in a newspaper office with its clattering typewriters, jangling telephones and paper-strewn floor? If so, you have a fair idea of what the publicity department of a large motion picture company is like. It was in such an atmosphere that I found myself a few weeks after receiving the telegram from Screenland Magazine announcing that I had been accepted as winner of the contest. The first few weeks were awful; I didn't know anyone and there seemed nothing for me to do; I was given a desk over in the corner, out of everybody's road and, altogether, felt pretty much like the proverbial fifth wheel. To make matters worse, a change had been made in the position of Publicity and Advertising Director and a new man was momentarily expected to take charge of things. Everybody was worried and upset, of course. Well, they needn't have been, for it turned out that the new director, Glendon Allvine, is a very fine man to work for. He knows his job thoroughly which means that his subordinates are, in turn, always learning something from him. Better
C[ Margaret Mann visited Hew Tor\ during the run of 'Four Sons,' her great success.
Blair,
' Harry young man who has f ound his work.
Mic\ Stuart and Sally Phipps posing in 7<[ew Tor\ for Harry Blair, for a picture for the publicity office.
training in this field would be hard to get. 'Glen' Allvine has had long experience as press agent for many of the big productions, including The Ten Commandments. He once set the whole town of New York talking when he pulled off the idea of projecting that film on the exterior of the theatre during the period of darkness that resulted during the recent eclipse of the sun. Creative, dynamic, full of original ideas and the courage to put them over — that partially describes Glendon Allvine, chief of the Fox Film Corporation publicity staff.
Eventually, I found myself getting into the swing of things and, before very long, was writing synopses and brief articles for the trade papers. Then I was assigned to contact the trade papers and out of town fan magazines and, in between times, prepare press sheets on some the | of the new pictures. Right
here, I had better explain that a (Cont. on page 86)
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