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SCREENLAND
Jack L. Warner, one of Hollywood's leading producers, tells what it takes to win screen success in this article, third in our exclusive series presenting stars of tomorrow .
So cry the young hopefuls of Hollywood, fighting for film fame and fortune
Lovely Patricia Ellis, one of the youngest actresses in Hollywood, and one of the most ambitious. Pat is playing leads and aspires to stardom. Are you for her.-'
Give Us A Chance!
By
Top, Joan Wheeler, Donald Woods. Below, Enrico Caruso, Jr., Phil Regan.
MOST of the studios, frantically signing young talent destined to become the famous stars of tomorrow, have an overbalance of the feminine group. . Producers blame this strange fact on two conditions They say : First— they have difficulty m finding talented young men to place under contract for the purpose of building them to stardom; and second—that m the final analysis, women stars pay more at the box office, therefore the big duty to movie company stockholders is to develop women stars. . . _
\t the Warner Brothers studio (my third stop m my prowlings to introduce you to the stars of tomorrow) I found a condition very different from that at other film plants. I found that the company executives have placed a number of young men under contract— in tact, the studio has more young men under contract than
young women. ., T
This condition puzzled me momentarily, until 1 remembered that the Warner brothers have probably experienced greater success with newly-discovered masculine player! than any other producers. Warners have brought to the screen James Cagney, Edward G. Robinson, Dick Powell, Warren William, George Br en and others lifting them from screen obscurity to film tame. And with that fame, dollars have rolled into the >bo* offices of the Warner Theatres. It is no wonder, m the