Screenland (May-Oct 1934)

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for September 1934 of B. P. Schulberg of Paramount, and was signed for pictures. Miss Sidney met with genuinely noteworthy success, success the more remarkable because she refuses to conform to the accepted formula for "How a motion picture actress should act," instead breaking precedents on all sides. In the cinema capital she goes out but little and makes no effort to further her career by social contacts. Living quietly, she has but few close friends ; and when she completes a film, instead of indulging in the usual festivities of Hollywood, she hops a train or a plane and dashes to New York for a visit with her family. Such a thing is almost unheard of in the annals of the screen great. She does not enjoy sports, and prefers the metropolitan life and atmosphere of New York to the restful, country air of Hollywood. There is no affectation about her, she is simple and direct, honestly intelligent and intelligently honest. She does not evade questions, but if she does not wish to answer a query, simply states that fact. While she does not relish the idea of parading her private life for the edification of an avid public, she considers publicity definitely necessary to a player and believes that anyone who elects to earn a livelihood by depending upon public patronage owes that public truthfulness and information. That she has been misquoted and misrepresented in print so many times concerns her gravely, but she does not take it too seriously. At present she is intensely interested in her work and insists that it is her avocation as well as her vocation. "It's more fun than anything else I know !" she explains. "Of course I love the stage, too — nothing else is quite like the thrill of hearing the applause of an audience. But that is because it pleases one's vanity. I honestly believe that the real future of every' actor and actress lies upon the screen. "Hollywood has given me opportunity, success, fame, and money. The least that I can do in return is to give it my complete loyalty !" Lady Can You Spare the Time? Continued from page 38 born and an olive-skinned lady she would die. (She insists now that she nearly did, due to her own ignorance and foolish notion. She worked so hard with those bleaches that she almost ruined her skin.) Now that sort of thing is exactly like broccoli trying to make itself over into turnips, or the other way around. The answer is it can't be done and it is absurd to try. Don't ever try to change the natural color of your skin. I am repeating myself, but it is important. Know what that natural color is, then make it look its loveliest by the right kind of care. I stress this so because before you start to bleach your skin, you must know at what you are aiming. Othewise you are sure to be disappointed and to blame the bleach for something it never promised to accomplish ; for something which, if it is a conscientious bleach, it never would want to accomplish at all. However, come Fall, most of us, no matter how careful we have been, have a thing or two to do to lighten our complexions. Select a good mild bleach. It doesn't make so much difference just which one you decide on. The important thing, once you select one prepared by a reputable cosmetic house, is to use it faithfully according to lis Film • Film must be removed from teeth . . . for beauty and for health. Film is that slippery coating on your teeth. Film contains the germs associated with tooth decay. Film invites tooth and gum disorders. Stains from food and smoking lodge in film — make teeth look yellow when they're really not. Film sticks like glue. To remove it you must use a special film -removing agent. Pepsodent is known throughout the world today as the special film-removing tooth paste. Due to Scientific Formula Pepsodent's unique power to remove film from teeth is due to the formula. A new cleansing and polishing material has been developed. This material is far safer than any leading tooth powder — far softer than polishing materials used in any other leading tooth paste. Yet it removes film with striking effectiveness. This special film -removing material is contained in Pepsodent exclusively — and in no other dentifrice whatsoever. That's why Pepsodent gives results not possible with other kinds. Dentists use Pepsodent That is why thousands of dentists have told us that they make Pepsodent their personal tooth paste. That is why millions of people will not risk their own teeth or their children's with harsh, abrasive pastes or powders. Don't take chances on cheap dentifrices, when Pepsodent leaves teeth brighter, gives higher polish. Use Pepsodent twice a day — see your dentist at least twice a year. " 83 P E PS 0 DENT FREE — 10-Day Supply THE PEPSODENT CO., CHICAGO Dept. 3409, 919 N. Michigan Ave. Mail 10-Day Supply of Pepsodent to Name_ Address City.. State_ This coupon is not good after February 28, 1936 Only one tube to a family on Teeth !