Screenland (May-Oct 1936)

She knows the secret of "BREATH CONTROL'! :■ ■ 0 SCREtNLAND PEPSODENT ANTISEPTIC Keeps breath pure and sweet 1 to 2 hours longer 1TSFUNT0\ , LOOK YOUNGER^ AGAIN/ '' * -n— ^^^^ / ..cmet so easy GRAYH Now, without any risk, you can tint those streaks or patches of gray or faded hair to lustrous shades of blonde, brown or black. A small brush and Brownatone does it. Prove it — by applying a little of this famous tint to a lock of your own hair. Used and approved — for over twenty-four years by thousands of women. BROWNATONE is safe. Guaranteed harmless for tinting gray hair. Active coloring agent is purely vegetable. Cannot affect waving of hair. Is economical and lasting — will not wash out. Simply retouch as the new gray appears. Imparts rich, beautiful color with amazing speed. Just brush or comb it in. Shades: "Blonde to Medium Brown" and "Dark Brown to Black" cover every need. BROWNATONE is only 50c— at all drug and toilet counters — always on a money-back guarantee. As delightful as your choicest cold cream. Simply spread on and rinse off. Every trace of hair eliminated. Sold everywhere. Write for Booklet. Free Demonstration with ZIP Epiiator at Madame Beft/ie Specialist, 562 Fifth Avenue, New York California native, live very modestly. Gardening is their mutual pastime. "We grew many of the vegetables served at our table this year," he said with considerable pride. "We are trying to order our living so that when the pictures are all through with me, we shan't sufTer an immediate change in our lives due to the economic situation. We'll be able to go on living as we are now for several years, at least, even if income from my studio earnings stops." You see Karloff has lived, and he's been smart enough to learn. He's Hollywood's outstanding "personality lad," and the ladies, young and older, clamor for tickets when he makes a personal appearance, which is something Gene Raymond does' so successfully that his bosses at RKO are planning to build him a stage show to tour the company's leading theatres between his chores before the cameras. Gene came to this town for a bit of a breather between personal appearances in the Mid-West and East after completion of his latest, and perhaps his best picture in a long time— "Love on a Bet." After so many parts of the familiar pattern of the young play-boy larking around and falling in love with just the type of girl his wealthy parents disapprove of, you get to thinking of Gene as just that type of chap. His name figures so prominently, also, in the gossip columns as escort for all of the unattached lovelies of Hollywood, that the impression is heightened by what you read in the papers. But, secretly, the chap with the very blond hair and the ways that are so winning of the damsels' affection, yearns to play dashing romantic roles, in costume. "Scaramouche" is one he has begged studios to get for him — without success. There's a mighty interesting story in this young Gene Raymond. For four years, from his first picture you might say, he has commanded a big personal following. And yet he has had the benefit of relatively few really "big pictures" to build and buttress his personal fortunes as a screen personality. "Ladies of the Big House" was perhaps his first important picture. After thai there came "Red Dust," in which he had a secondary role; then "Sadie McKee" and "Flying Down to Rio." Of course there were, too, such good but not outstanding pictures as "Ann Carver's Profession" and "I Am Suzanne." Of the lot, perhaps the strongest from the standpoint of Raymond's own part and the elaborateness of the film was "Zoo in Budapest." But that only goes to show that the occasional big ones are not so important as a succession of less spectacular films when it comes to building up a following that lasts. And that most reliable of all guides to popularity, the box office itself, attests to his personal popularity when Gene Raymond makes an appearance "in the flesh." He seems to thrive on the arduous job involved in these personal appearances. Of course it's a thriving business, from the standpoint of the bankroll to collect the headline pay-check when theatres do a sellout business. But I mean, Gene Raymond enjoys the personal appearance tours for their own sake. "I'd like to spend several months every year touring the theatres," he said. "I'd even like to play one-night stands. It's hard work, of course, but you get around to appear before many different kinds of audience, and it's stimulating, to say the least." CI amor Secrets of Perfume Continued from page 65 there are more atomizers to come, masquerading as animal statuettes. For instance, your lucky elephant, your favorite dog, might hide your secret of fragrance rare at the same time it's proving an ornament to your dressing-table. One important thing to remember when you use an atomizer is to be sure you clean it thoroughly before you put in fresh perfume. This is best done with alcohol, which should remove all traces of the former fragrance and also take off any brownish stains that might have been left. Get your atomizer about a third full of alcohol and swish it around so every corner is reached. Pour this out, and rinse with alcohol. Spray alcohol through the tube a few times. A change of perfume is good for the soul! If you use the same fragrance too long and too steadily, you actually become de-sensitized to it so you can't tell how much you're wearing. You may have on far too much, or too little, but you can't trust your own nose to tell you the truth about it. Even more important is the grand feeling of emotional "lift" a new perfume can give you, provided you've chosen it because you like it and feel that it's attuned to you. You'll even look prettier because the pleasure an interesting new scent gives you will be reflected in your face — like surprise or an anticipated adventure ! Did you know that perfume was first used in religious ceremonies? In ancient Arabia, aromatic gums and woods were burned like incense, and as the fragrant fumes were wafted toward the heavens, the spirits of the worshippers rose with them in rapture. Early Egyptians used perfume in liquid and ointment forms for ceremonial rites as well as for personal adornment. That was thousands of years ago. so there is nothing new or startling in the knowledge that perfume has powers to affect the emotions of you who wear it as well as those around you. Don't go on wearing a perfume after it has become monotonous to you. Give it a rest, and use something else for a while. The wisest method, and one Hollywood stars use, is to have several perfumes on hand so you can vary your fragrance with your moods and costumes. Incidentally, when you replenish your perfume "wardrobe" this Spring, give a thought to violet. The soft, fresh fragrance of this modest little flower is very much in the ascendancy. I shouldn't be surprised if it's due for as much of a vogue as gardenia has been enjoying these past few months ! Like the colors of the flowers themselves and the violet shades in the Spring fashion picture, there's a variety of violet perfumes ranging from very light and sweet to a deep, haunting scent that even you devotees to the Oriental fragrances should find in character. There are violet bath soaps and dusting powders, too, and light toilet waters for those who like a diluted perfume that can be applied generously.