Screenland (May-Oct 1939)

Two great screen campus favorites: Above, Anne Shirley, typical college girl, knows that powder's place is on the nose, but urges you to keep that puff fresh. Opposite, blonde Betty Grable, scintillating skyrocket of pep, all done up for a big date. "Good health is one secret of pep," says Betty. A FTER Labor Day, our world takes on a new /—\ tempo. Gone, along with lazing on sunny / \ beaches, dancing in organdie under the stars, and sun-tans and vacations, are those happygo-lucky, casual days, and many of us must begin plan of living. College, career, a more regimented Beginning All Over Again or home remind us that play days are over and it's time to get down to our respective business. And because we have to begin again to live by a plan, this is also a wonderful time to begin to get better looking by a plan. To you who are about to enter or return to col §j lege, here are words based somewhat on a study I of college girls' beauty habits and their biggest concerns. But these words also apply to all girls within the younger age group, because study hall, office or home do not change human nature entirely. First, you are at college or school primarily to work and learn — and play, if and when you can. Dates are terrifically important, because you can't have too many. They are big moments and you have to meet them with all you have. Not one of you will have too much time on your hands to devote to appearance, and plenty of you will have a limited budget, what with the large number of girls working for part or all of their tuition. Thus, you are minus one of two things — time or money, or maybe both. So our idea is that you must economize in both time and outlay. Perc Westmore says, "The rudiments of beauty should be taught in the cradle!" And here was the equipment ordered for the dressing-room of a little six-year-old player, Janet Chapman — brush, comb, tooth brush, tooth Good-bye to casual days and ways! Back to college, business or home, with a new plan of beauty habits By Courtenay Marvin cleanser, soap, water softener (this, because Hollywood water is hard and needs it) , and talcum. This second-grade list is also a good basic beginning for you, and to it you add a good cleansing cream, preferably one of the dual purpose kind that may be used for cleansing and also softening. You add make-up, a manicure set, perfume or a perfumed" eau de Cologne, a shampoo, perhaps some gadgets for making curls, and you have at hand the means to look lovely. Of course, there are a dozen and one little extras that have a good place in your plan, but these I leave to you. At your age, you should find soap and water cleansing ideal for daily use, saving your cream for the moments you have time to apply it thoroughly and take real pains with your face. Applying it first to take off soil, then applying some fresh cream and leaving it on while you set your hair or bathe gives an extra clean, nice, soft effect. Then dash on plenty of very cold water. Xow Anita Louise and Betty Grable, whose blonde skins are like rose petals, will never apply fresh powder, rouge or lipstick during the day without removing as much of the old as circumstances permit. This is a good rule for everybody. Two of your most serious skin problems will probably be oiliness and blemishes. Here's a simple treatment for the oil. Wash with warm water and soap, rinse thoroughly, then work up a fresh lather and apply. Let it remain on until you feel a drying, pulling sensation, then rinse off in plenty of (Please turn to page 86) 62