Screenland (Nov 1939–Apr 1940)

See how chipper Rosemary Lane was looking when she arrived in New York for a vacation. Turning out picture after picture hasn't downed her a bit. time doing it, thank you. I know. However, when it comes to your person, use them to make you happier. No use to cry for blue eyes if you have green. Instead, capitalize on them. Make them greener, and you have something. If your hipbones are just so wide, and you haven't any excess flesh on them, then don't try to melt from a sixteen to a twelve. Bones can't be reduced. If you are a little girl, you can reach for the stars just so far and not beyond. So make the most of your petiteness, and be glad for it. If you are a hale and hearty type, as Miss Lombard can be on occasion, don't go shy-violet and expect it to work. Though Greta Garbo did fool us all and laugh. Work on the things that can be changed, and wishful thinking here will help produce results. Your posture, your grooming, your voice and personality will sprout like weeds at even a little encouragement. And these work better than perfect features any time. The courage to dare, and daring, do; the heart to feel, and feeling, be ; and brains, as a stop-and-go signal now and then— and I don't think the February dumps will get us down. Nor will the cozy chair and Winter mood hold too long. BUBBLE YOUR TROUBLES AWAY You are cordially invited to accept an experience in beauty bubble baths — our gift-of-the-month. The World's Fair made this bath famous and you'll revel in it. Our February bulletin specializes in quick ways to beauty and tells how to get your gift. Besides, it contains tips on new fashions and good times. The bulletin is yours for a three-cent stamp to Courtenay Marvin, Screenland Magazine, 45 West 45th Street, New York City. Will Mortimer Supplant Charlie McCarthy? Continued from page 33 Antidote is right. Snerd and McCarthy have nothing in common but the breath in Bergen's throat. Their personalities are as different as the human race allows. Snerd's I.Q. is sub-zero — he don't know from nothin' and admits it. What McCarthy doesn't know he claims he does. Snerd is a plowjockey still damp behind the ears; Charlie is a cosmopolite. Women terrify Snerd, but not since Casanova have we had a wolf like Charlie. So it goes. Charlie would swindle a worm from a famished robin, but Mortimer — no, he's too ignorant. A lot of people ask why Mortimer hasn't appeared on the air more often. "What do you think about going on the radio, Mortimer?" Bergen asked. "Uh-unh. Nope." "Why do you say that, Mortimer? You know Charlie does." "Yuh, but Charlie's smart." "But Mortimer," said Bergen, "there are a lot of people on radio that aren't as smart as Charlie." "No difference," said Snerd. "Can't." "Why not?" "Ain't got nothin' to say." Nevertheless, Bergen thinks that after the release of -his new picture Mortimer will want to be a radio star, but Bergen isn't sure Snerd will click as keenly as McCarthy. "Mortimer's charm is much more visual than Charlie's. Mortimer really has to be seen to be funny." All of which gets around to saying that Snerd is best fitted for motion pictures. As a matter of fact, that's been evident for some time. Mortimer first appeared in "Letter of Introduction" in a very small role and made quite a stir. Then came "You Can't Cheat an Honest Man" and after they'd counted the votes on that they found Snerd was a hit. Somehow Mortimer's goodnatured rustic stupidity had touched the public's calloused old heart. And if you don't believe that you ought to take a peek at the letters that poured in asking what had become of Mortimer at the end of the picture. You remember that final fadeout — Snerd gurgling contentedly in the basket of a runaway balloon — well, a good many people got to worrying about him. Had he just gone sailing blithely off into the stratosphere? To allay all such frettings I cross my heart and hope to die if Snerd is not sitting safely and happily on the floor of Charlie McCarthy's closet. They're in the new picture now. By popular demand Snerd is given equal billing with Bergen and McCarthy. "Mortimer has to be used sparingly," Bergen insists, "or he gets monotonous. He must be given in small doses. Another thing, neither Charlie nor Mortimer is an integral part of the plot in the picture. They've got to be nuisances, that's all." And there's a technical hurdle to be jumped. It is Mortimer's face. The angles, bumps, bulges, gullies and all make it difficult to photograph. They have to use "soft" photography on him and shoot him from certain angles only. All this sounds a mite discouraging, but Bergen is a smart showman. He knows Mortimer can be, and is, for that matter, a powerful box office persuader ; he knows that Snerd has cut himself a three-foot niche in the public's fancy and that the public cannot be stood up. Bergen is simply going to make sure he doesn't give the theatregoers too large a dose of Mortimer., We have BergeftV own wo-rd that we're going to see more of the rustic gopher puss. \caum£ SIT-TRUE 0ft STRONGER! MORE ABSORBENT TRY OUR SITROUX SI GOLD CREAM for proper cleansing. FOUNDATION CREAM for smooth, long lasting make-up. BUY SITROUX CREAMS WHERE YOU BUY SITROUX TISSUES UELP smooth out the wrinkles and crow's feet that mar n your beauty — while you sleep. Absolutely harmlessSimple and easy to use — a toilet necessity. Bo n Wrinkies & Frownies OC MT On the Market for over 40 yoars Made in two sty les— WR I N K I ES for I ines in the face, FROWNIES for between the eyes. Sold in 65c and $1.00 boxes at most drug and department stores. Trial package, 35c. If your dealer's stock is exhausted, sent direct, postpaid, on receipt of price. THE B&P CO., (Two Women) P. O Box 2632 Lakewood, O. at home; Learn to color photos and miniatures in oil. No previous experience needed. Good demand. Send for free booklet, "Make Money at Home" and requirements. NATIONAL ART SCHOOL 3601 Michigan Ave. Dept. 4432 Chicago M eet your favorite ovie star? all original photos of your favorite stars and scenes from any of your favorite recent photo plays, size 8x10 glossy prints, 4 for $1.00. 12 for $2.50. Positively the finest obtainable anywhere. We have the largest collection of movie photos in the country. Just name the star or play you want. Remit by money order or U. S. 2c and 3c stamps. Brain Studio — Film Center Bldg., Studio 452, 630-9th Ave., New York City ORIGINAL POEMS, LYRICS, SONGS by a recognized Music Organization. Our contracts GUARANTEE PUBLICATION, marketing:; include expert collab. _ oration, where required. WE GIVE YOU ADVANTAGES NOT OBTAINABLE ELSEWHERE. Send your material today. MUSIC PUBLISHERS AGENCY, DEPT. X7, Portland, Ore. WANTED mm Frank and interesting Booklet answers the question uppermost in minds of married women. Explains use of BoroPheno-Form — easier, daintier method of feminine hygiene. No water or acces sories needed. Convenient, soothing, FREE odorless. Proven by 47 years use. ^CAMPLE Write today for Free sample of Boro•Mltli^fcK Pherio-Form and booklet " The A nswer" Dr.PierreChem.Co.,Dept.2QB,162N.FfanklinSt.,Ch8cagQ SHE STILL HAS TOO MUCH S-E-X A-P-P-E-A-L . . . ! Mae West returns to pictures after two years absence and are the censors jittery . . . ! 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