Screenland (Nov 1940-Apr 1941)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

Store Directory Fashions featured on Pages 54-55 will be found in the following stores and in others in principal cities throughout the country. Pajamas by Miss Swank, Inc., 112 Madison Avenue, New York. Halle Bros., Cleveland, O. J. J. Haggarty Stores Inc., Los Angeles, Cal. B. Lowenstein & Bros., Inc., Memphis, Tenn. Franklin Simon & Co., New York The Blum Store, Philadelphia, Pa. Livingston Bros., Inc., San Francisco, Cal. Leading Lady Handbags by Elanbee, Inc., 17 East 22nd Street, New York. Howland Dry Goods Co., Bridgeport, Conn. John Shillito Co., Cincinnati, O. Federal Dept. Stores, Detroit, Mich. Bon Ton Cloak & Suit, Louisville, Ky. Shartenberg's, Inc., New Haven, Conn. Strawbridge & Clothier, Inc., Philadelphia, Pa. Sibley Lindsay & Curr, Inc., Rochester, N. Y. H. S. Barney Co., Schenectady, N. Y. Cascade Jewelry by Nat Levy-Urie Mandle Corp., 411 Fifth Avenue, New York Burger-Phillips Co., Birmingham, Ala. J. A. Kirven Co., Columbus, Ga. Broadway Dept. Store, Los Angeles, Cal. Powers Dry Goods Co., Minneapolis, Minn. Gimbel Bros., New York Meier & Frank Co. Inc., Portland, Ore. Denholm & McKay Co., Worcester, Mass. Shoes by Ansonia, 677 Fifth Avenue, New York. Mode, Ltd., Boise, Idaho Demery & Company, Inc., Detroit, Mich. Palace Clothing Co., Kansas City, Mo. Ansonia De Luxe, Miami Beach, Fla. John Flynn & Co., Omaha, Neb. T. W. Mather Co., Pasadena, Cal. T. S. Martin Co., Sioux City, la. De Younge, Inc., Washington, D. C. Monte Cristo Jewelry by Silson, Inc., 392 Fifth Avenue, New York. Milgene, Chicago, 111. Lindner & Coy, Cleveland, O. Ernest Kern Co., Inc., Detroit, Mich. J. W. Robinson Co., Los Angeles, Cal. Lord & Taylor, New York Bonwit Teller, Inc., Philadelphia, Pa Frank Murphy Store, St. Paul, Minn. Vogue, San Antonio, Tex. Scuffs by I. B. Kleinert Rubber Co., 485 Fifth Avenue, New York. Wm. Filenes Sons Co., Boston, Mass Mandel B ros., Chicago, 111. The May Co., Cleveland, O. Wm. H. Block Co., Indianapolis, Ind Bloommgdale Bros., New York Famous & Barr Co., St. Louis, Mo. The Emporium, San Francisco, Cal Barnard Summer & Putnam Co., Worcester, Mass. Smart Set Gloves by Shapiro Bros., 185 Madison Avenue, New York. Rich's, Inc., Atlanta, Ga. Mandel Bros., Chicago, 111. Bailey Dept. Store, Cleveland, O Ernest Kern Co. Inc., Detroit, Mich B. Altman & Co., New York Lit Bros., Inc., Philadelphia, Pa Rosenbaum Co., Pittsburgh, Pa. The Emporium, San Francisco, Cal. 76 Norvell Sees Magic in the Stars Continued from page 61 have not especially distinguished themselves this last year, the fault indeed lies not in their stars but in themselves. They have four more years to go in the lucky cycle for Capricorn, so I urge them to make hay while their stars shine. Here is something to remember about those born in Capricorn, if you are in love with one or married to one. They were born at the time when the Sun is at its lowest ebb. They do not possess the dynamic personalities of those born later in the year. They are not ardent lovers, but they make excellent husbands and wives from the more practical angles. If you are a girl who is going to marry a Capricorn, you must prepare for a quiet life. However, _ what your husband lacks in ardor he will make up in devotion. If you are a boy who is going to marry a Capricorn girl, you are indeed lucky, as they make wonderful wives, concentrating as they do on the home. Recently I ran into Jane Wyman, born in this sign, and she was busy knitting on the set. I am quite used to seeing the glamor girls engaged in occupational therapy, but the variety of colors in the object the new Mrs. Reagan was working on fascinated me. "It's a pair of socks for Ronald," Miss Wyman informed me. All I could say was : "How Capricorny !" Aquarius is something else again. They are not always the reliable, steady type — but what a thrill while it lasts ! They have charm and personality; they are provocative and enticing — and yet they are often heartbreakers of the worst sort. More famous persons in the Hall of Fame are Aquarians than of any other single sign. It has given us such great men as Lincoln, Edison, Lindbergh, Franklin D. Roosevelt, and (ah, there, Republicans!) Wendell Willkie. It has given us the greatest actress of our time — Katharine Cornell. Naturally, it is also well-represented on the screen. Clark Gable heads the list of Aquariusborn in Hollywood, and is typical of this sign— three marriages and all. Once Aquarius subjects reach their goal they chng to it, as Clark's ten years of stardom indicates. 1941 begins another favorable cycle for this sign, so there is no reason why Clark cannot go on close to the top for another five years. His marriage to Carole is destined to last their lives out. Ronald Colman is another perennial born in this sign. Although one is always slightly shocked when looking up the year of Mr. Colman's birth to find him still playing .romantic leads, one understands it vvhen_ looking at the month because nothing is impossible for an Aquarian. It wouldn't surprise me to see Mr. Colman, who thrilled our mothers, living to enchant our daughters. Nor must we forget that self-made legend, Mr. John Barrymore. I have been issuing warnings for years regarding Venus and Bacchus to John, but I have come to the conclusion that he is beyond influences that affect the rest of us. Only an Aquarian could be so gifted as Barrymore and so out of this world. Needless to say, (if his strength holds out!) he will marry again as soon as his divorce jells. I would choose Betty Field as the most promising of the young stars born in this sign. This young lady is destined to be one of the greatest of our actresses and five years from now she will be mentioned in the same breath as Davis, etc. Her future is slightly clouded by several romantic failures, but this will not bother her too much because, true Aquarian that she is all she asks is a life that is not dull. She will _ get her wish. When you look at the mild mien of Jeffrey Lynn, you think, there is a nice quiet boy, but don't let his countenance or his New England background fool you for Jeffrey, like all Aquarius persons, "wil; kick over the traces and it is probable that the reflection of animation that ensues will probably project him into stardom. Robert Young, who is handed all the thankless chores on the M-G-M lot while his brothers cut glamorous capers, should take advantage of the new cycle of good fortune for his sign and assert his Aquarius nature to demand better casting. Wayne Morris is another Aquarian who is in for a merry life. When I visited Wayne and his wife, Bubbles, in their elaborate mansion, I thought here is one boy who has everything. Wayne's stars are temporarily in affliction now and he has lost everything he had a short time ago : his wife and baby, his home, his stardom and even his waistline. He is due for a thumping comeback in 1941. Lana Turner is Aquarius and must also learn self-discipline before she achieves a full measure of happiness. Being young she is entitled to several mistakes but she should not be careless about her future by running around in circles. As to marriage with Tony Martin or Victor Mature, Miss Turner, your stars say, "Nay, nay!" Ronald Reagan is an Aquarian who will go far. His talents have not been fully exploited yet. His marriage with Jane Wyman, while not insured by his horoscope, can last if they both make adjustments in their very diverse personalities. No matter what YOUR sign, you too have stellar influences at work in your life that will bring you success and happiness, or that might cause confusion and discontentment. By checking below you can find out, just like the movie stars do, what your destiny is for this month. Aries — March 21 to April 20 Use caution in everything you do this month, for there may be complications that arise through your own carelessness. Business affairs may not turn out as you expect; if employed in a public position, you may be irritable and touchy. Keep calm and these irritations may fade awav around the fifteenth of this month. Concentrate on the love life this month — one or more of these may engage your attention. A good time for engagements or marriage. Seek favors from superiors in the last two weeks of the month. The month favors artistic professions such as: interior decorating, writing, music, singing, acting. Taurus— April 21 to May 20 Favorable vibrations from Venus, planet of love, dominate this month. Your attractions to the opposite sex may lead you a merry chase; be careful not to take them too seriously, however: Not the best month for engagements or marriages. Be sociable, go to parties and dances, entertain and be entertained. Give time and attention to matters_ connected with the home ; moving, decorating, even going to another city to live. Change is the essence of the month, with Uranus acting on your behalf, and Jupiter out of affliction you must make the most of this fortunate cycle. In money matters your stars give you ability to make money but you are apt to spend it too lavishly. Cut down some this month, and concentrate more on future financial independence. The health may be somewhat delicate, owing to suppression of glandular secretions, (a Saturn influence) and if you are typical you may suffer from some unknown disorder, lack of pep, sleepiness, etc. See a doctor if you need one.