Screenland (May 1943-Oct 1944)
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PERMANENT WAVE Bi
59
Jllll6 Ld H jjGlamorous movie starpraises Charm-Kurl. This actual photograph shows her gorgeous Charm-Kurl Permanent Wave. Why not give yourself a lovely Charm-Kurl Permanent Wave at home?
Anil GHliS Bollywood's cute "teenaged" starlet shown with her stunning Charm-Kurl Permanent. Mothers why not beautify your daughter's hair with a Charm-Kurl Permanent Wave.
Lillian Elliott One of the screen's loveliest mothers is thrilled with her CharmKurl. Monogram features her in "Road to Happiness." A Charm-Kurl Permanent enhances the attractiveness of older women.
FayMcKenZie The star of Republic's "Remember Pearl Harbor" is delighted with her lovely Charm-Kurl Permanent Wave as shown in the above photograph.
So Easy Even a Child Can Do it
Charm-Kurl is easy and safe to use; no experience required; contains no harmful chemicals or ammonia; requires no machines or dryers, heat or electricity. Desirable for both women and children.
USERS PRAISE IT
Here are excerpts from a few of many letters of praise received fromCharm-Kurl users:
'I am bo proa d of theCharmKurl Permanent I gave my 2 littlegirls. It'sBoft, natural. " Mrs.W.P.Van beusen.Minn.
Gives Natural Wave
"I've been auserof Charm-Kurl for some time and I like it very much. It gives me a nice, natural wave." Mrs.B.Maina.lll.
Lasted 9 Months
"1 haveused Charm-Kurl before and it is really wonderful. My last Charm-Kurl permanent lasted nine months and my hair is still very curly. I wouldn't change a Charm-Kurl permanent for a $10 permanent."
Miss Ruth Henry, Ohio.
Makes Hair Look Natural Curly
"I would ten times rather have a Charm-Kurl permanent because it makes your hair look like natural curly, and soft."
Carolyn Fleet, Penn.
Permanent Far Above Expectations
"'The permanent which I gave mj' I jttle girl was far above ex• f-ctations and her hair which is soft and fine was not harmed in the least but looked like a natural wave."
Mrs.W. E. Williams, Maryland. Delighted with Results "I am more than delighted with the results of my Charm-Kurl. It's soft and fluffy.anditwas the most "painless" permanent I ever had. "Mrs. W.J.Stites.Utah.
Prettiest Permanent I Ever Had "I wasdelightedwithmy CharmKurl permanent. Itleftmyhair soft and lovely and gave me the prettiest permanent I ever had regardless of cost."
Miss Betty Moultrop, Wash.
Tina Thayer Mickey Rooney's lovable new screen star sweetheart in M. G. M.'s "A Yank at Eton" is pictured above with her lustrous Charm-Kurl Permanent Wave.
Each Kit Contains 40 Curlers
Shampooand Wave Set alsoincluded
There is nothing else to buy. Shampoo and the wave set are included in each Charm-Kurl Kit. With Charm-Kurl it is easy to give ycurself a thrilling, machineless permanent wave in the privacy of your own home that should last as long as any professional permanent wave. You do not have to have any experience in waving hair. Just follow the simple instructions.
MAKE THIS NO-RISK TEST
Prove to yourself as thousands of others have done, without risking one penny, that you, too, can give yourself a thrilling permanent at home the CharmKurl way. Just follow the simple, easy directions and after your permanent wave is in, let your mirror and your friends be the judge. If you do not honestly feel that your CHARM-KURL Permanent is the equal of any permanent you may have paid up to $5.00 for, you get your money back.
FREE TO $1.00 WAVELET
In addition to the wave set included with the kit, you will receive with each kit an extra supply, sufficient for 16 ozs. of the finest quality wave set that would ordinarily cost up to $1.00 . . . enough for up to 12 to 16 hair sets.
crun tin uniirv J^nn in coupon
OLIlll nil IHUIlLI below. Don'tsenda penny. Your complete Charm-Kurl Home Permanent Wave Kit will be rushed to you. On arrival deposit 59c plus postage (or $1.00 pi as postage for two kits) with your postman with the understanding if you are not thrilled and delighted with results, your money will be cheerfully refunded on request. We pay postage if remittance is enclosed with order. You have nothing to risk and a beautiful permanent to gain, so take advantage of this special offer.
CHARM-KURL CO.
Dept.405, 2459 University Ave., St. Paul, Minn.
-Mail This NO-RISK TEST Coupon Today-*
CHARM-KURL CO.. Dept. 405, 2459 UNIVERSITY AVE., ST. PAUL, MINN.
You may send me a Charm-Kurl Permanent Wave Kit complete with 40 Curlers, Shampoo and Wave set. On arrival I will deposit 59e plus postage with my postman, with the understanding that if for any reason I am not satisfied, you guarantee to refund the purchase price immediately. I am to receive FREE with each kit an extra supply of material, sufficient for 16 oz. of wave set.
If you desire 2 kits sent C. O. D. j j
for $1.00 plus postage, check here
NAME
ADDRESS
CITY STATE .
&y~If you send remittance with order we will pay postage. Canadian orders must be accompanied by an international Voney '
postage, n »ey Order I