We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.
Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.
rammed down their throats. Such pictures as those dealing with anti-Semitism are a. great help, though.
GREG: I agree, Ann, that entertainment must be in such films. Yet we cannot ignore topical problems. Screen dramas will be created by news and events and we must recognize them. Those who do deal with such problems often, through their own deep insight, have given audiences a finer appreciation of life, a more philosophical awareness of what is important. But let's watch that soap box business!
ANN SOTHERN: Definitely! I still believe the public wants light entertainment. That's the purpose of the movie business — to entertain. Especially with the world as it is. And that doesn't mean, as has often been implied, that today's audiences are juvenile. They aren't. Too many pictures that were ballyhooed to the skies and that were awful have been flops because of the good old sixth sense of the average audience.
LON: In the Army, I had a chance to talk to a lot of people about what they wanted to see in films. They weren't at all satisfied with light froth. In these people was the embryo for a great respect for pictures — but that embryo never grew. An intelligent person recognizes the importance of pictures and wants to see something worthwhile done by the business. I, personally, feel that producers try to combine too much entertainment with too much message. One thing is sure — today's audience is choosy.
ANN BLYTH: Well, I, for one, wouldn't want musicals and light pictures all the time. Nor would I want all dramas. You need variety. Yet I'd like to do a musical some time where I could sing. As for today's audience, they're not juvenile— just lazy at times! Lazy in that they don't want to accept new ideas.
GREG: We're talking as though light froth is the only way for an audience to forget its troubles and be entertained. Instead, I think pictures must be uplifting and stimulating — and people will forget their woes just as fast. Seeing an endless run of musicals and chorus girls and slapstick comedy won't do much toward lightening people's cares. A great drama can lift them out of a rut much faster. Primarily because a great drama shows a better approach toward life and a more philosophic acceptance of it.
SUSAN: That's my point, Greg. People want to associate themselves with the characters they see portrayed on the screen. They never forget themselves so much as when they're emotionally embroiled in the problems of people on the screen. _ If a picture does not move or stir an audience, it has not served its purpose.
ANN SOTHERN: It all comes down to one thing — the manner in which a message or froth is presented. There are dangers to both forms. Too often messages are put in the hands of people who aren't sincere, who are merely riding the gravy train of a popular type of film or who are out for sensationalism. I think three films on any one topical subject are quite enough. They do more good than ten of such pictures. As for any dangers to light entertainment, there are none, unless producers just forget the entertainment and rely on stupid tricks.
FAMOUS DOCTOR TELLS
HOW TO MAKE A MAN LOVE YOU!
Shows How to Win and Hold Love of Your Husband or Sweetheart . . . Regain Lost Love . . . Marry the Man of Your Choice!
Dr. J. Howard Crum, famous New York specialist, has compressed in this fascinating book 40 years' experience in counseling women on their most intimate love problems. In "HOW TO MAKE A MAN LOVE YOU," you will learn how other women have enjoyed a more complete and satisfying love life. It is packed from cover to cover with safe and sane advice on the art of winning love and influencing men. This advice includes:
• How to discover and supply a man's needs for a fuller, richer, love life
• What attracts men to women — how homely girls often win love of handsome men
• What men look for in female companionship
• Factors that influence a woman in choosing a mate — what a woman expects in different stages of her love life
• Why marriage between physically attractive men and women often fail— how love can survive after sex appeal has worn off
• What men don't like in women
• How to regain lost love of husband or sweetheart — the causes and how to remove them
• Why husbands stray and how they can be brought back — how to solve the mistress problem.
The book is written with rare good taste and delicacy and with a deep understanding of the feminine heart and mind. It has proved a godsend to thousands of women, both single and married, helping them to find enduring love and happiness. It can do the same for you. Send only 25c for your copy. Money refunded promptly if you are not delighted.
35c in Canada
MERIT PUBLICATIONS
Dept. 1603, 80 Warren Street, New York 7, N. Y.
LIGHTS. ^Uht' flatterinS ?'569" So brush aPP^cat.ons ■ r_sent \ 560 Broadway
Save the Easy Automatic Way with
U. S. SAVINGS BONDS
WHY WEAR DIAMONDS
When dazzling Zircons from the mines of the far-away mystic East _ are so effective and inexpensive * I Thrilling beauty, stand acid, true backs. Hashing brilliance! Exquisite gold mountings See before you buy. Write for FREE catalog.
National Zircon Company I
Dept. 30-R Wheeling, W.Va.
FREE!
YOURS
GIFT!
8
Genuine PHOTOS
[ WALLET SIZE
FAMOUS CAPITOL RECORDING STARS
JO STAFFORD STAN KENTON JOHNNY MERCER MARGARET WHITING PEGGY LEE ANDY RUSSELL JACK SMITH GORDON MacRAE
MAIL COUPON with Ten Cents (10c lor postage ant) handling to:
CAPITOL RECORDS
Box No. 2391, Dept. Q, Hollywood 28, Calif.
NAMESEX
-AGE
ADDRESSCITY
-STATE
My favorite recording artist /«_
Amazing! $25 is Yours!
For selling only 50 boxes greeting cards. Sells for $1 — your profit to 50c. Also Easter and gift cards, stationery and wrappings. Costs nothing to try. Write for samples on approval.
MERIT, 70 William Street Dept. D, Newark 2, N. J.
REDUCE
-m
■
by Hie GRANTHAM PLAN
IHpk Mo Laxatives . . . !Mo Exercises
fP^i ^° Dangerous Drugs . . . No Starvation!
5.^1:7. „ S01?'4 Jet £al rob y°u ot iun and sPoil marriage chances! CAPSULES Reduce to normal, healthy beauty the natural way. Simply CONTAIN MSm follow instructions contained in the package and take one AH capsule a day. Your money refunded if you are not delighted vitamins A, u. KMM with results. Don't waste another day — ORDER NOW! E.1'caicium,ii'nS: Grantham Products, Dept. S, Box 26, Portchester, N. Y. t o t h e in a t. e and N i a cl namide in equal or greater amounts than minimum dally re ■ .
Sahlffl. i C«"H»am Products, Dept. S, Box 26, Portchester, N. Y.
I Send Grantham Reducing Plan complete with one month's supply ot Grant | ham capsules. If not delighted with results, my money will be returned I □ $1.98 herewith. Send postpaid. No Delivery K| • □ Send C.O.D. I will pay $1.98 plus postage.
Canada | Name
I Address
I cl,y State
tmM mm mm mm mmmmm mmmm m mmm m mmm mmm ' '
SCREENLAND 77
MONEY BACK AGREEMENT