Screenland Plus TV-Land (Nov 1952 - Oct 1953)

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Merry Christmas wishes are flatteringly personal when you send them with gifts from the beauty counters By Elizabeth Lapham IN SHOPPING for Christmas presents in the well-stocked beauty departments you are sure of finding a heartwarming aura of luxury out of all proportion to the inexpensiveness of the gifts themselves. Everything there speaks of glamour — in terms tailored to fit a straining budget. Some presents are "bigger," of course, than others. That's the way it should be. For one of the very special people who rate a more important gift, there is the long-lasting Stranzit Hair Brush and Comb Set — by the famous Prophylactic Brush Company. Both brush and comb are made of Jewelite, in shades that should add effectively to dressing table decor. The hair brush has prolon bristles set in serrated rows — an arrangement that protects waves. The matching comb has both coarse and fine teeth. The set comes in a plastic case of its own and sells for only $4. IF YOU'D like to add the excitement of a really professional-looking gift wrap to this package and others, the people who make Crinkle Tie have some pointers for you. They advise you to keep in mind the recipient of your gift and select an appropriate wrapping paper— remember too that a small pattern looks best on small packages and a large design fits a large package. The ribbon should be chosen to match the least dominant color in the paper. To achieve the unusual effects of the many different ways a professional ties the ribbon, complete directions for the sunburst tie, cross-corner and double cross-corner tie (also variations for fiat, round, and (Please turn to page 54 <) Cheramy adds a gala note to April Showers stick cologne and powder with holiday wrap. Gay, glistening pink paper-doll angel has flacon of Early American Old Spice Perfume. Jewel-like twosome for more dressing table glamour: Stranzit Hair Brush and Comb Set. Max Factor's gift box "Especially For You" has pan-cake, powder, dry rouge, lipstick. Three favorite liquid colognes in Jergen's set: "Pink Frosting," "Morning Glory," "Zia." Left: Professional secrets for gay holiday gift wraps are told in "Gift Wrapping Fun."